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Can the Business Use of Internet Technologies Help a Company Gain a Competitive Advantage?

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Can the Business Use of Internet Technologies Help a Company Gain a Competitive Advantage?
Introduction to Business & Information Technology

Learning Objectives ❑ Explain why knowledge of information systems & Information Technology is important for business professionals and identify five key areas of information systems knowledge. ❑ Give examples to illustrate how the business applications of information systems can support a firm’s business processes, managerial decision making, and strategies for competitive advantage ❑ Provide examples of the components of real world information systems. ❑ Provide examples of several major types of information systems. ❑ Identify several challenges that a business manager might face in managing the successful and ethical development and use of information technology in a business.

Section I
Foundation Concepts:
Information Systems and Information Technologies

Foundation Concepts ❑ Foundations of Information in Business ❑ Presents an overview of the five basic areas of information systems ❑ Knowledge needed by business professionals ❑ Including the conceptual system components ❑ Major types of information systems.

Why Information Systems Are Important ❑ An understanding of the effective and responsible use and management of information systems and technologies is important for managers, business professionals, and other knowledge workers in today’s internetworked enterprises. ❑ Information systems play a vital role in the e-business and e-commerce operations, enterprise collaboration and management, and strategic success of businesses that must operate in an internetworked global environment. ❑ Thus, the field of information systems has become a major functional area of business administration.

Why You Need to Learn About Information Technology ❑ IT is Generally Interesting ❑ IT Facilitates Work in Organizations ❑ IT Offers Career Opportunities ❑ IT is Used by All Departments

An IS Framework

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