Technologies Takes the Cake for Carlo’s Bakery
In the heart of Hoboken, NJ, family-owned
Carlo’s Bakery produces some of the best tasting, highest quality wedding cakes, specialty cakes and baked goods in New
Jersey. Originally established in 1910, Carlo’s Bakery was acquired by the Valastro family in 1964 and has become a landmark establishment of national recognition. Dedicated to quality and excellence, Carlo’s Bakery has flourished and taken its success to new heights with its own nationally televised reality series, Cake Boss on TLC.
avaya.com | 1
“With OfficeWatch, we
Solution
were able to see all of
Although Carlo’s Bakery upgraded its
our calls. We could see
dual PRI lines tied to an Avaya IP
older Nortel phone system to new
where the calls were
Office communications system, the
routed and what
volume and how best to route calls
options they were
issue of understanding the call remained. Owner “Buddy” Valastro approached Jeff Bloom, Avaya
selecting. We then
Channel Manager, with his concerns.
adjusted our auto-
were experiencing,” said Bloom. “He
“He had no idea what his customers
attendant based on the
needed to be able to understand their
type of phone calls
and to ensure the calls were being
received.”
– Stefano Castano, IT Engineer for
Carlo’s Bakery
call traffic volume, to look at staffing routed correctly.”
Metropolis Technologies’ OfficeWatch
OfficeWatch would allow the bakery to monitor and track its telecom
With the tremendous growth in
activity – both incoming and outgoing
popularity after the launch of Cake
calls – easily and efficiently. “I
Boss in 2009, Carlo’s Bakery found its
contacted Metropolis, and within an
current phone system was strained to
hour Carlo’s Bakery had signed off on
the limit. Employees were juggling
implementing OfficeWatch,” said
customer calls, walk-in orders,