Cartoon Rhetorical Analysis

Cartoon Rhetorical Analysis On Setember 25, 2012, two cartoons by Randy Bish and Jimmy Marguiles were realeased because of the iPhone Madness. In Randy Bish's cartoon about iPhone Madness shows that the new iPhone 5 has everything you need in your fingertips. Since it came out, the iPhone was been brought by million worldwide people because of its high technology. Apple, the producer of the iPhones, has said it has sold more than five million iPhone 5 over the first couple days it came out. It set a new high company record for the Apple company. The audience for this cartoon was for iPhone buyers and fans or whoever that is a big supporter of the iPhone. According to Apple, there's nothing that matches the intelligence of the iPhone 5. It has finally reached the highest technology advancement we have had in a long time. The tone of the cartoon is very satisfied and dominating. The iPhone is peaking to the top of the most advancement in world history, outsmarting any living, wise man. Randy Bish uses many rhetorical strategies to give his cartoon meaning. In the quote, "What could I possibly offer you that you couldn't find using an iPhone 5?", the word "possibly" implies that there is nothing that any man with high intelligence could give information that the iPhone couldn't give you. The iPhone has so much information of everything that any old wise man couldn't tell you. If the iPhone was a human being it would probably be the person whoozing out so much information and knowledge. It knows everything in every subject. The climber symbolizes the iPhone rise in technology and how the iPhone is reaching the peak of the Intelligence Mountain or to top of what we think is the limit. The man seating at the top of the mountain probably symbolizes the highest technology that any product can get and the iPhone 5 is almost getting there and reaching the limit. In Jimmy Marguile's cartoon helps people understand the high demanding production the iPhone has. It shows that each iPhone 5's production causes people to lose their time and sometimes their life. The United States choose China to produce the iPhone because its much cheaper there and Apple will make much bigger profit if their products are made there. The negative about this is that producing the iPhone isnt an easy thing to do, a lot of people need to be hired for all these iPhones to be produced. The audience for this cartoon is for everyone, especially Chinese workers and consumers. It makes people aware that even though the Iphone is really useful, people's lives are being effecting by this in a negative way. The tone of this cartoon is biter and tragic. Jimmy Marguiles uses many rhetorical strategies to give his cartoon meaning. Jimmy is able to show 2 sides of the story. He gives 2 meanings to "dying for the new iPhone." One side shows the iPhone consumers of all time, people of every race. On the other side it shows the Foxconn Manufacturing Chinese workers lining up to go to work. It compares the people buying the new product and the producers of the iPhone. The more buyers and consumers, the more workers are needed. The facial expression in the two different places are completely different. Apple's costumers are happy while the Chinese workers are very depressed on going back to work. He also shows how up class the Apple Store is, with glass windows and the apple symbol. He contrasts that with the Foxconn Manufacturing as a lower class store with brick walls and a ugly set up. He shows how much power Apple has over its Chinese workers. In my opinion, the first cartoon by Randy Bish is the most effective because of how much detail he put into it. He uses so many things to symbolize the iPhone and its details. He uses the climber to show the iPhone's climb to success and the old, wise man at the peak of the mountain to show the highest intelligence. Randy is able to put so much into a picture that Jimmy isnt able to do. Creative and Smart, Randy uses less detail adn creates a such bigger meaning without even using more than 15 words.
Bish, Randy. Pittsburgh Tribune-Review. politicalcartoons.com
Marguiles, Jimmy. The Record of Hackensack. NJ. politicalcartoons.com