Preview

Casa Di Italia

Powerful Essays
Open Document
Open Document
4350 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Casa Di Italia
CASA DI ITALIA BUSINESS PLAN
Company Description Casa Di Italia, a partnership, will be a new type of restaurant for the Baldwin Hills area of Brenthall. It will be an Italian restaurant that features delicious meals for people who are interested in healthy eating. In addition, the restaurant will have a small display area where diners and others can purchase quality Italian food products that are used to prepare the meals served in the restaurant. Casa Di Italia will be located at 881 McCabe Road in Baldwin Hills, a southern suburb of Brenthall, Pennsylvania.
Mission Statement Casa Di Italia’s mission is to serve and sell hi-quality Italian foods at moderate prices in a friendly, healthy atmosphere that offers superior service to customers.
Vision Statement Within five years, Casa Di Italia will be recognized as one of the top five moderately priced Italian restaurants in the Brenthall area.
Customer Services Casa Di Italia is more than an Italian restaurant and grocery. Sixty percent of the menu items will be low-fat, low-sodium entrees. At least two specials will be featured each day. All entrees can be personalized to meet the preferences of individual diners. Many of the pastas, cheeses, condiments, ingredients, and recipes used in the restaurant will be sold in the display area. The restaurant will open every day from 4 p.m. to 11 p.m., except Christmas and New Year’s Day. A grand opening is scheduled on Friday, September 15. Reservations will be accepted, casual dress will be encouraged, and takeout dinners will be available. Free parking will be offered in a well-lit parking lot around the restaurant building. Casa Di Italia will have a Web site that customers can use to view the menu and specials, make reservations, order takeout dinners, and select food products for purchase.
Industry Analysis Casa Di Italia is part of an industry that has established itself as an integral part of an American lifestyle. More than forty-five

You May Also Find These Documents Helpful

  • Good Essays

    Buca Di Beppo Review

    • 1172 Words
    • 5 Pages

    For me personally, I love Italian food because of how much Italian’s appreciate the dinner table. What I mean by “appreciating the dinner table” is how Italians take time to cherish the food but also interact with friends and family while you enjoy the authentic meals. Anyone who walks into Buca di Beppo can begin to feel the authenticity of the restaurant because they do a tremendous job escorting customers to their seat and sharing their history that allows you to see why this restaurant has been around for so many years. When you com to the restaurant when its not busy a waiter or a waitress usually escorts customers to their seat by going on a mini tour around the restaurant walking through the kitchen, around the bar and to their seat. I loved the fact that they walk you through the kitchen to show how they use fresh ingredients and how clean and organized their kitchen is. During this tour it really showed the distinct features of an Italian restaurant. Walking through the restaurant with hundreds of framed pictures across the walls of families and celebrities really made the place feel “homey” and “lively”. This certainly reassured me that my food was going to be fresh.…

    • 1172 Words
    • 5 Pages
    Good Essays
  • Good Essays

    In 1879 a 20-year-old man named Sir Henry Mill Pellatt became locally known for beating the amateur world record for running of the mile. This fueled the ambition and aspiration for success that he seemed to have been born with. Little did he know that in just over 20 years he would own the largest private home in North America. By the time he was thirty Sir Henry owned 21 companies. His newfound money and love of art that came from visits to Europe brought the idea of Casa Loma, a Gothic/Medieval style mansion that overlooks Toronto. It took 3 years to build and yet was only lived in for 10 years. However, it is now one of the most visited tourist destinations in Toronto and the perfect setting for weddings and events as well as movie and TV productions. After looking at the it’s history, character and physical features, Casa Loma’s “sense of place” can be easily defined as romantic, beautiful and a little bit tragic.…

    • 1161 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Shenectady Research Paper

    • 536 Words
    • 3 Pages

    Choose a package with a mouthwatering Villa Italia wedding cake. The popular Italian Bakery creates single and multiple-tiered edible masterpieces, as well as a large selection of other desserts. For example,…

    • 536 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    The best authentic Italian cuisine has now arrived in beautiful city of Orlando, FL; with delicious Italian entries served buffet style to the best Italian food in the city. Papa Geo’s Restaurant is an all you eat Italian buffet, which serves various traditional Italian dishes such as pizza, different pasta combinations, but also soups and salads. This restaurant targets a middle to lower middle class families with children including adults and seniors. Also, the area will be within 15 minutes of the store that has 10,000. All the customers come to this restaurant because of a good Italian food with a low price, cleanliness, the speed of getting seated, and the game machine that keep they children busy while adults enjoy their meal.…

    • 844 Words
    • 6 Pages
    Powerful Essays
  • Better Essays

    With the population within our restaurant radius growing at a steady six percent per year, the company believes that this is the best opportunity to not only join the market, but also take control of the lack of delicious Italian cuisine within the area. Opening the restaurant do not come without its challenges with such major fast food competitors such as McDonalds, Taco Bell, and Wendy’s; every individual associated with Papa Geo’s understand that with this competitions the urgency of the company dedication to fresh Italian cuisine s must stay consistent. Papa Geo’s restaurant prides itself in having a clean facility, using fresh ingredients with of our dishes, but more importantly providing each customer an experience that will not only last for a day but a lifetime. With over $15,000 dollars being allocated in renovation no expense is too much to provide the best Italian cuisine in the city.…

    • 2164 Words
    • 9 Pages
    Better Essays
  • Better Essays

    Self Marketing Plan

    • 2525 Words
    • 11 Pages

    The team spent the majority of our time observing Bella Napoli, however, we did focus enough time and energy researching Johnny Carino’s to make a constructive comparison. We divided the comparisons into four factors, Location, Exterior Atmospherics, Interior Atmospherics, and the four Ps (Place, Product, Price and Promotion). Bella Napoli is a good Italian restaurant with tremendous opportunity to become better with improvements in the Exterior Atmospherics, Interior Atmospherics, and a focused promotional effort.…

    • 2525 Words
    • 11 Pages
    Better Essays
  • Good Essays

    To complete the property tour, we looked at the bedroom, comfortably proportioned for a queen sized bed and a floor-to-ceiling closet with a large window facing Paolina Park. The attractive bathroom was functional and came equipped with all the essentials. Lastly, we looked at the garage. Maria Laura informed us that Italians refer to a garage as a “car box”. The car box was large enough to accommodate a mid-sized car, a workbench, and storage for tools and seasonal items. I was overjoyed…

    • 1914 Words
    • 8 Pages
    Good Essays
  • Satisfactory Essays

    Delicious and fulfilling, Gregorio's features pizza, fresh ciabatta bread with dipping oil, lasagna, breaded and fried cheese ravioli with warm marinara dipping sauce, brocoli puffs, antipasto, and the ever popular chicken parmigiana. So, if you happen to be hankering authentic Italian food and…

    • 145 Words
    • 1 Page
    Satisfactory Essays
  • Better Essays

    Cici's Pizza Research Paper

    • 2942 Words
    • 12 Pages

    References: CiCi 's Pizza. (2011, November 7). Retrieved November 30, 2011, from wikipedia.com: http://en.wikipedia.org/wiki/CiCi 's_Pizza…

    • 2942 Words
    • 12 Pages
    Better Essays
  • Good Essays

    History, beauty, cultural achievements are words that come to mind when Italy enters the mind. Italians take great pride in their culture, it infuses every aspect of their daily lives. As an American business man or woman in order to conduct business effectively and respectfully in an Italian society it is imperative that there is a complete understanding of this culture. The following elements of society must be researched and understood by an American preparing for an international business venture to this amazing country:…

    • 614 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Mafia and Sicily

    • 2175 Words
    • 9 Pages

    -"Italy (Italian Republic)." CultureGrams 2007 World Edition. 2nd Vol. Provo: ProQuest Information and Learning Company.…

    • 2175 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Italian Heritage

    • 502 Words
    • 3 Pages

    While the stereotypical Italian restaurant in America reliably serves up plates of hot pasta with tomato or cream-based sauces, this is far from true Italian cuisine. Or, at the very least, the stereotype represents only a small part of the many diverse and multi-regional styles that make up Italy’s total gastronomic picture. The culinary history of Italy is deeply indebted to cross-cultural currents of people and societies from over three thousand years of history that slowly defined the Italian peninsula as a geographical, political, and cultural…

    • 502 Words
    • 3 Pages
    Good Essays
  • Good Essays

    The Italian Renaissance was a momentous time period for all things to do with the arts…

    • 1130 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Italian Immigration

    • 1799 Words
    • 8 Pages

    After experiencing hardships like poverty, a series of natural disasters, civil war and oppression from Northern Italy the Southern Italians started coming to America in flocks between 1876 and 1976. The most concentrated migrations of Italians happened between 1880 and 1920. Italians came to America not to escape these hardships, but to work and send money home to Italy in order to get their families out of poverty. Seventy percent of Italian immigrants were men and less than ten percent of them worked in agriculture, a sign that their stay in America was a temporary one. While here they worked in factories, construction and opened businesses. Coming to America, Italians were faced with racism, poverty, discrimination, corrupt Padrones and poor living and working conditions. They were Roman Catholics in a country, which was predominantly Protestant. Even the Irish Roman Catholics looked down on the Italians for not being strict or self-sacrificing enough in their religious lives. Once women and children started migrating to be with their husbands and fathers they faced their own set of hardships with high infant and child mortality rates, disease among children and women especially over men. Large families would sometimes live in one room and everyone including the married women and children would contribute to support the expenses. Children either worked or went to school sometimes in Italian community schools or sometimes in English speaking public schools. In order to survive as a community they established their own newspapers and organizations that helped them adjust to their new way of life in America while still maintaining most of their "old country" traditions. The migrating families brought over many things that were new to other Americans such as new food, music and dances.…

    • 1799 Words
    • 8 Pages
    Better Essays
  • Good Essays

    References: 1. Allianz Worldwide Care 2011. Health Care System in Italy, Retrieved Feb 6, 2011, from http://www.allianzworldwidecare.com/healthcare-in-italy…

    • 751 Words
    • 4 Pages
    Good Essays