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case 11

What is Walt Disney
Company’s
corporate strategy?2.What is your assessment of the long-termattractiveness of the industries represented in WaltDisney
Company’s
business portfolio?3.What is your assessment of the competitivestrength of Walt Disney
Company’s
differentbusiness units?4.What does a 9-cell industry attractiveness/businessstrength matrix displaying Walt Disney
Company’s
business units look like?
4 What is Walt Disney
Company’s
corporate strategy?2.What is your assessment of the long-termattractiveness of the industries represented in WaltDisney
Company’s
business portfolio?3.What is your assessment of the competitivestrength of Walt Disney
Company’s
differentbusiness units?4.What does a 9-cell industry attractiveness/businessstrength matrix displaying Walt Disney
Company’s
business units look like?
4
What is Walt Disney
Company’s
corporate strategy?2.What is your assessment of the long-termattractiveness of the industries represented in WaltDisney
Company’s
business portfolio?3.What is your assessment of the competitivestrength of Walt Disney
Company’s
differentbusiness units?4.What does a 9-cell industry attractiveness/businessstrength matrix displaying Walt Disney
Company’s
business units look like?
4
What is Walt Disney
Company’s
corporate strategy?2.What is your assessment of the long-termattractiveness of the industries represented in WaltDisney
Company’s
business portfolio?3.What is your assessment of the competitivestrength of Walt Disney
Company’s
differentbusiness units?4.What does a 9-cell industry attractiveness/businessstrength matrix displaying Walt Disney
Company’s
business units look like?
4
What is Walt Disney
Company’s
corporate strategy?2.What is your assessment of the long-termattractiveness of the industries represented in WaltDisney
Company’s
business portfolio?3.What is your assessment of the competitivestrength of Walt Disney
Company’s
differentbusiness units?4.What

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