Case Study
Term Case: Palm Oil Piracy
ACC 4291
INTEGRATED CASE STUDY
TERM CASE
THE PIRATES OF THE SILVERLAND
(PALM OIL PIRACY)
NAME:
RAJA SITI AFIQAH BINTI RAJA AZMI
MATRIC NO:
0826174
LECTURER:
PROF. SHAMSUL NAHAR
SECTION:
2
DATE SUBMITTED:
26th NOVEMBER 2012
SUMMARY OF THE CASE
Established in 2002 in Taiping, Perak, Palm Haul Sdn Bhd (PHSB) was a small and medium sized enterprise in the Crude Palm Oil (CPO) transportation business. PHSB was managed by En. Rossly, the Chief Executive Officer which is also the son-in-law of PHSB’s founder, Datuk S. Najeed. Like the other transport companies involved in the business, PHSB also faced problems with its drivers embroiling in oil piracy. Transport companies are naturally will held the responsibility for such thefts as they usually take place under their watch and these companies are bound to compensate the refineries for such losses. The culprits involved frequently tanker drivers, depot operators and transporters. One of the major customer of PHSB, Oilene Refineries (Oilene) complaint about the quality of the CPO delivered by PHSB and its later impact on Oilene’s failure to fulfil their customer orders. This is because of the practice of siphoning CPO and adulterating the consignment with water, used oil or sludge was so uncontrolled that a number of PHSB’s customers have threatened to change their custom to other more reliable transport companies. Besides that, profits for the first quarter of 2009 had drastically decrease compared to the same period on the previous year due to the high compensation expenses and maintenance cost. These matters worried Datuk Najeed whom then insisted En. Rossly inspect the matters and report to him within one week with possible solutions. En. Rossly then asked his university friend, Mukhriz Mohd, a management consultant to assist him with Datuk Najeed’s task.
SOLUTIONS OF THE CASE
If you were in the position of En Rossly, what would recommend to Datuk S. Najeed?
If I were in
ACC 4291
INTEGRATED CASE STUDY
TERM CASE
THE PIRATES OF THE SILVERLAND
(PALM OIL PIRACY)
NAME:
RAJA SITI AFIQAH BINTI RAJA AZMI
MATRIC NO:
0826174
LECTURER:
PROF. SHAMSUL NAHAR
SECTION:
2
DATE SUBMITTED:
26th NOVEMBER 2012
SUMMARY OF THE CASE
Established in 2002 in Taiping, Perak, Palm Haul Sdn Bhd (PHSB) was a small and medium sized enterprise in the Crude Palm Oil (CPO) transportation business. PHSB was managed by En. Rossly, the Chief Executive Officer which is also the son-in-law of PHSB’s founder, Datuk S. Najeed. Like the other transport companies involved in the business, PHSB also faced problems with its drivers embroiling in oil piracy. Transport companies are naturally will held the responsibility for such thefts as they usually take place under their watch and these companies are bound to compensate the refineries for such losses. The culprits involved frequently tanker drivers, depot operators and transporters. One of the major customer of PHSB, Oilene Refineries (Oilene) complaint about the quality of the CPO delivered by PHSB and its later impact on Oilene’s failure to fulfil their customer orders. This is because of the practice of siphoning CPO and adulterating the consignment with water, used oil or sludge was so uncontrolled that a number of PHSB’s customers have threatened to change their custom to other more reliable transport companies. Besides that, profits for the first quarter of 2009 had drastically decrease compared to the same period on the previous year due to the high compensation expenses and maintenance cost. These matters worried Datuk Najeed whom then insisted En. Rossly inspect the matters and report to him within one week with possible solutions. En. Rossly then asked his university friend, Mukhriz Mohd, a management consultant to assist him with Datuk Najeed’s task.
SOLUTIONS OF THE CASE
If you were in the position of En Rossly, what would recommend to Datuk S. Najeed?
If I were in