Case Study
BUSINESS CASES
Management for Filipinos by Conrado E. Inigo
Scientific Analysis of Business Cases
Case Study – is a very effective method in improving individual’s ability to analyze a situation, establish premises, arrive at valid conclusions, decide on courses of action and visualize consequences and results
• A case usually narrates the development of a situation over an extended period of time
• The analyst projects himself into the situation and visualizes it as though he is personally involved
• If the case involves two or more persons, the case analyst assumes in sequence the role of each person
• This is done only for better understanding of the human relations aspect but also to learn whether each person acts in the better manner while the situation was developing
• Accordingly, the case analysts will now reduce the likely impact any decision one party would have on the others
• The case analyst follows the narrated development by identifying and evaluating the more important factors and information needed for valid judgments
• Relevant data are carefully analyzed not only to determine whether there is a problem but also to find out the company’s position in the industry – what others are doing and how they are faring and the need for collective action for collective benefits
• As more cases are studied, a broad ‘exposure’ to different situations is ‘experienced’ by the student, thereby promoting the development of talent executive ability and self-confidence
• Case study is most useful as an exercise in analysis and decision making
• A case is also very informative because it presents much information peculiar to business practices and conditions
Tips in Case Study Analysis Preparation
1. Read the assigned case thoroughly and completely • If possible, put the case aside for a period of time. • Then carefully re-read the case once or twice or even thrice • Try to get an accurate picture in your mind as to what is really
Management for Filipinos by Conrado E. Inigo
Scientific Analysis of Business Cases
Case Study – is a very effective method in improving individual’s ability to analyze a situation, establish premises, arrive at valid conclusions, decide on courses of action and visualize consequences and results
• A case usually narrates the development of a situation over an extended period of time
• The analyst projects himself into the situation and visualizes it as though he is personally involved
• If the case involves two or more persons, the case analyst assumes in sequence the role of each person
• This is done only for better understanding of the human relations aspect but also to learn whether each person acts in the better manner while the situation was developing
• Accordingly, the case analysts will now reduce the likely impact any decision one party would have on the others
• The case analyst follows the narrated development by identifying and evaluating the more important factors and information needed for valid judgments
• Relevant data are carefully analyzed not only to determine whether there is a problem but also to find out the company’s position in the industry – what others are doing and how they are faring and the need for collective action for collective benefits
• As more cases are studied, a broad ‘exposure’ to different situations is ‘experienced’ by the student, thereby promoting the development of talent executive ability and self-confidence
• Case study is most useful as an exercise in analysis and decision making
• A case is also very informative because it presents much information peculiar to business practices and conditions
Tips in Case Study Analysis Preparation
1. Read the assigned case thoroughly and completely • If possible, put the case aside for a period of time. • Then carefully re-read the case once or twice or even thrice • Try to get an accurate picture in your mind as to what is really