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Case Study: Blockbuster - Fast Forward; Building Loyalty in Video Rental

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Case Study: Blockbuster - Fast Forward; Building Loyalty in Video Rental
THE JOURNEY IN PIAC - 2011

SUBMITTED TO

MR. ABID ALI SHAIKH

PREPARED BY

ASAD LAGHARI
NOOR-UL-AIN AWAN
YASIR RAFIQ KHAN

TABLE OF CONTENTS

ACKNOWLEDGMENT 4
EXECUTIVE SUMMARY 5
INTRODUCTION 6
ACHIEVEMENT AND RECOGNITION 7
BIRTH OF A NATION, BIRTH OF AN AIRLINE 8
A NEW NATIONAL FLAG CARRIER OF PIA 9
A NEW NATIONAL FLAG CARRIER OF PIA 10
HISTORIC FIRSTS AND UNBROKEN RECORDS 11
THE PURSUIT OF EXCELLENCE THROUGH TECHNOLOGY AND QUALITY CONTROL 12
VISION 13
MISSION 13
VALUES 14
OBJECTIVES 15
PIA’S DOMESTIC FLIGHT ROUTE MAP 16
PIA’S INTERNATIONAL 17
FLIGHT ROUTE MAP 17
HR FUNCTIONS OF PIA 18
RECRUTIMENT AND PLACEMENT 18
HR SERVICES 19
POLICIES AND PROCEDURE 20
FUNCTIONS OF POLICY AND PROCEDURE 21
ORGANIZATIONAL DEVELOPMENT 22
STAFF DEVELOPMENT 25
COMPENSATION AND BENEFIT 26

TABLE OF CONTENTS

PIA TRAINING CENTRE 27
SWOT ANALYSIS 28
STRENGTHS 28
WEAKNESSES 28
OPPORTUNITIES 29
THREATS 29
PROJECT ASSIGNED 30
RECOMMENDATIONS 32
EXPERIENCE THAT WE GOT FROM INTERNSHIP 33
REFERENCES 34

ACKNOWLEDGMENT

I am gratified to my Lord, Allah Subhanatallah, for giving us this opportunity to complete our internship report and project on its due time. Without of His Will, any task cannot be completed.

I am also thankful to DGM Abid Ali Sheik for organizing our internship and our mentors, , who has always cooperated with me as an individual and encouraged us to learn more throughout the internship. We humbly would like to acknowledge the fact that today if I have understood anything about the policy and procedure; it is due to the literature review and observation that I have made during this internship.

I would also like to thank my cousin Maria Zulfiqar for her guidance and suggestions to present this document in a better way.

Lastly, my family without their prayers our success and achievements are



References: 1. Personal Observation 2. PIA Employees 3. Policy And Procedure Manual 4. Document Archiving Department 5. www.piac.org.pk ----------------------- Page 34 PAKISTAN INTERNATIONAL AIRLINE CORPORATION

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