Case Study Of Aditya Birla Sun Life Asset Management Company
Company Profile
As mentioned in the company website www.birlasunlife.com “Birla Sun Life Asset Management Company Ltd. (BSLAMC), in Birla Sun Life Mutual Fund the investment manager has a joint venture between the Aditya Birla Group and the Sun Life Financial Inc. of Canada. The joint venture gets together the Aditya Birla Group's knowledge in the Indian market and Sun Life's global knowledge.
The company was established in the year1994, India's leading battleships of Mutual Funds business managing assets of a large investor base in Birla sun life mutual fund. Our resolutions offer a range of investment options, including expanded and segment specific equity schemes, fund of fund schemes, hybrid and monthly income funds, a inclusive range …show more content…
Global in vision, rooted in Indian values, the Group is determined by a performance idea attached on value creation for its multiple stake holders. The Group operates in 26 countries - India, UK, Germany, Hungary, Brazil, Italy, France, Luxembourg, Switzerland, Australia, USA, Canada, Egypt, China, Thailand, Laos, Indonesia, Philippines, UAE, Singapore, Myanmar, Bangladesh, Vietnam, Malaysia, Bahrain and Korea. A US$29 billion Corporation in the League of Fortune 500, the Aditya Birla Group is attached by an extraordinary work force of 130,000 employees, belonging to 40 different nationalities. Over 60 per cent of its revenues flow from its operations across the …show more content…
Nil 1% if redeemed/switch out within 365 days from the date of allotment. High risk
3 Birla Sun Life Index Fund An open-ended Index linked growth scheme with the objective to generate returns commensurate with the performance of Nifty subject to tracking errors. Nil 0.50% if redeemed/switched out within 7 days from the date of allotment. High risk
Area of operation
Birla Sun Life Mutual Fund operates in worldwide including Canada, US, UK, Hong Kong, Philippines, Japan, Indonesia, India, China and Bermuda. The operation of the company are divided in to four regions in India ( i.e, North, South, East and West). The head office is located in Mumbai. It also provides the services to the customers all over the India and outside the India.
SWOT Analysis
The SWOT analysis is a conceptual framework for a systematic analysis that facilities to matching the external Threats and Opportunities with the internal weakness and Strengths of the organization.
To systematize these choices, the concept of SWOT has been proposed where
As mentioned in the company website www.birlasunlife.com “Birla Sun Life Asset Management Company Ltd. (BSLAMC), in Birla Sun Life Mutual Fund the investment manager has a joint venture between the Aditya Birla Group and the Sun Life Financial Inc. of Canada. The joint venture gets together the Aditya Birla Group's knowledge in the Indian market and Sun Life's global knowledge.
The company was established in the year1994, India's leading battleships of Mutual Funds business managing assets of a large investor base in Birla sun life mutual fund. Our resolutions offer a range of investment options, including expanded and segment specific equity schemes, fund of fund schemes, hybrid and monthly income funds, a inclusive range …show more content…
Global in vision, rooted in Indian values, the Group is determined by a performance idea attached on value creation for its multiple stake holders. The Group operates in 26 countries - India, UK, Germany, Hungary, Brazil, Italy, France, Luxembourg, Switzerland, Australia, USA, Canada, Egypt, China, Thailand, Laos, Indonesia, Philippines, UAE, Singapore, Myanmar, Bangladesh, Vietnam, Malaysia, Bahrain and Korea. A US$29 billion Corporation in the League of Fortune 500, the Aditya Birla Group is attached by an extraordinary work force of 130,000 employees, belonging to 40 different nationalities. Over 60 per cent of its revenues flow from its operations across the …show more content…
Nil 1% if redeemed/switch out within 365 days from the date of allotment. High risk
3 Birla Sun Life Index Fund An open-ended Index linked growth scheme with the objective to generate returns commensurate with the performance of Nifty subject to tracking errors. Nil 0.50% if redeemed/switched out within 7 days from the date of allotment. High risk
Area of operation
Birla Sun Life Mutual Fund operates in worldwide including Canada, US, UK, Hong Kong, Philippines, Japan, Indonesia, India, China and Bermuda. The operation of the company are divided in to four regions in India ( i.e, North, South, East and West). The head office is located in Mumbai. It also provides the services to the customers all over the India and outside the India.
SWOT Analysis
The SWOT analysis is a conceptual framework for a systematic analysis that facilities to matching the external Threats and Opportunities with the internal weakness and Strengths of the organization.
To systematize these choices, the concept of SWOT has been proposed where