Case Study: Procter and Gamble’s Business Strategy
Case Study Questions
(1) What is Procter & Gamble’s business strategy? What is the relationship of collaboration and innovation to that business strategy?
Procter & Gamble uses “distributed development” as part of their global model. This model allows for the adaptation in a set of tools and practices that fit an organization’s needs. This can range from project management procedures to specific chain of tools used by company’s development team. P&G shares the model for increased communications from all aspects of the company; from production to suppliers, to upper-management. By increasing interaction of its employees, informed decision making is fostered which can ultimately lead to P&G producing more quality goods.
(2) How is P&G using collaboration systems to execute its business model and business strategy? List and describe the collaboration systems and technologies it is using and the benefits of each.
P&G, after examining their processing of reports and dissemination of information, realized in early 2000 that the current processes are inefficient and outdated. By reinforcing the idea that communication and the sharing of information digitally can promote higher participation rates amongst employees, as well as providing a more quality product. What P&G did not realize is the median or technology they needed to carry out new information sharing. By introducing Microsoft products, P&G allowed its employees to share collaboratively amongst each other, as well as cut-down on physical resources that are needed. The specific example of eliminating email as the sole standard for scheduling meetings and sharing of information yielded more positive results for the company. It had allowed P&G to use Microsoft SharePoint to allow a single-point of information sharing for emails presentations, and reports. The introduction of Cisco Telepresence also cut-down the need for physical meetings abroad, allowing decision makings to be trimmed down from days to minutes.
(1) What is Procter & Gamble’s business strategy? What is the relationship of collaboration and innovation to that business strategy?
Procter & Gamble uses “distributed development” as part of their global model. This model allows for the adaptation in a set of tools and practices that fit an organization’s needs. This can range from project management procedures to specific chain of tools used by company’s development team. P&G shares the model for increased communications from all aspects of the company; from production to suppliers, to upper-management. By increasing interaction of its employees, informed decision making is fostered which can ultimately lead to P&G producing more quality goods.
(2) How is P&G using collaboration systems to execute its business model and business strategy? List and describe the collaboration systems and technologies it is using and the benefits of each.
P&G, after examining their processing of reports and dissemination of information, realized in early 2000 that the current processes are inefficient and outdated. By reinforcing the idea that communication and the sharing of information digitally can promote higher participation rates amongst employees, as well as providing a more quality product. What P&G did not realize is the median or technology they needed to carry out new information sharing. By introducing Microsoft products, P&G allowed its employees to share collaboratively amongst each other, as well as cut-down on physical resources that are needed. The specific example of eliminating email as the sole standard for scheduling meetings and sharing of information yielded more positive results for the company. It had allowed P&G to use Microsoft SharePoint to allow a single-point of information sharing for emails presentations, and reports. The introduction of Cisco Telepresence also cut-down the need for physical meetings abroad, allowing decision makings to be trimmed down from days to minutes.