ESTABLISHMENTS IN QUEZON CITY
A Thesis Proposal
Presented to the Faculty of
The College of Hospitality Management
Eulogio “Amang” Rodriguez Institute
Of Science and Technology
In Partial Fulfillment
Of the requirements for the Subject
CL 104 leading to the degree of
Bachelor of Science in Hospitality
Major in Cruiseline Operations
by
Patricia G. Garcia
Waldron G. Guino-o
Darwin S. Icawalo
S.Y. 2014-2015
TABLE OF CONTENTS Page
LIST OF TABLES . . . . . . . . . . . . . . . . . I
LIST OF FIGURES . . . . . . . . . . . . . . . II
CHAPTER
1. The Problem and Its Background
Introduction . . . . . . . . . . . . . 4
Conceptual Framework . . . . . . . . . . . . 6
Statement of the Problem . . . . . . . . . . . 7
Hypothesis . . . . . . . . . . . . . . . . . . 8
Scope and Limitation of the Study . . . . . . . 9
Significance of the Study . . . . . . . . . 10
Definition of Terms . . . . . . . . . . 13
2. Review of Related Literature and Studies
Local Literature . . . . . . . . . . . . . 15
Foreign Literature . . . . . . . . . . . . 21
Foreign Studies . . . . . . . . . . . . . . . 30
Local Studies . . . . . . . . . . . . . . . . 41
Synthesis of Related Literature and Studies . . . 47
3. Methodology
Research Design . . . . . . . . . . . . . . . . . 39
Population and Sampling Procedure. . . . . . . . . 39
Respondents of the Study . . . . . . . . . . . . . 40
Research Instrument . . . . . . . . . . . . . . 44
Data Gathering Procedures. . . . . . . . . . . . . 45
Statistical Treatment of the Data . . . . . . . . . 46
Bibliography . . . . . . . . . . . . . . . . . . . 79
Survey Questioner . . . . . . . . . . . . . . . . 65
Curriculum Vitae . . . . . . . . . . . . . . . . 70
Chapter I
The