CAT", designs, manufactures markets and sells machinery and engines and sells financial products and insurance to customers via a worldwide dealer network. Caterpillar is the world 's largest manufacturer of construction and mining equipment, diesel and natural gas engines and industrial gas turbines. With more thanUS$7 billion in assets, traces its origins to the 1925 merger of the Holt Manufacturing Company, the inventor of the crawler tractor, and the C. L. Best Tractor Company, creating a new entity, the California based Caterpillar Tractor Company In 1986, the company re-organized itself as a Delaware corporation under the current name Caterpillar 's headquarters is located in Peoria, Illinois, United States Caterpillar machinery is recognizable by its trademark "Caterpillar Yellow" livery and the "CAT"
The purpose of this report is to The purposes of this report are to figure out the origins of Caterpillar success, identify the consequences a company endures without reducing recordable workplace injury rate to 0.6 and lost-time case rate due to injury to 0.15, discuss strategies or techniques organizations can use to achieve its goals and progress, show the positive consequences a company enjoys with achieving its long term goals for its operations as well as its products, services and solutions. Through secondary research using online search engines and primary research using personal interviews, this thorough report will provide crucial information about motivating employees.
The goals of this report are to (1) learn about Caterpillar, (2) look at some problems Caterpillar faced, (3) Risks Caterpillar will have, (4) see the product strategies and product line (5) Goals achieved. Interviews with Doug oberhelman provide significant information to achieve the report goals. Finally, the report will draw conclusions from the collected information and suggest recommendations based on those conclusions.
SECONDARY RESEARCH USING ONLINE SEARCH
References: http://www.caterpillar.com/cda/files/3801914/7/Final%20-%20Q2%202012%20Cat%20Inc%20Release%20V2.pdf http://seekingalpha.com/article/130442-market-has-overreacted-to-caterpillar-s-problems http://danielsethics.mgt.unm.edu/pdf/Caterpillar%20Case.pdf