CEO Memo
To: B. Wonder, Chief Executive Officer
From: Chief Marketing Officer
Subject: Potential Acquisition
Date: July 26, 2013
The purpose of this memo is to provide feedback, detailing the Marketing Teams’ perspectives and update you on results from several inquiries relating to a prosed merger of the Italian hotel chain. While some research is conclusive, other variables that may affect the acquisition are; monetary exchange rate, geological changes, and reconstruction and improvements cost.
North east Italy is encompassed, beautifully encompassed the Alps, covering 100 square kilometers, and has one other hotel, Villa Feltrinelli, a twenty-one room hotel that overlooks Lake Garda. The hotel chain is on prime high euro real estate, and will not be available for long. Reports that the hotel properties were in a state of dilapidation may have had some effect on the hotel chain’s senior management to reach out to interested hotel chains owners for assistance in order to salvage their business. After watching the property’s earnings closely for many years, I do not understand why improvements were not made; as the hotel has always tuned profits and the CEO never demonstrated lack of accountability. The marketing team has consulted with our technology solution department to modify into the design plans for the newly merged hotel chain (once approved), smart room technology features such as those in our stateside hotels. European vacationers will select from one of three classical floor plans, all includes beds encased with luxury linens. Customers will select from choices of glass, eclectic, or painted furniture layouts; providing business travelers’ in-room suites, allowing them to entertain small groups of up to seven individuals. Our team is in agreement that we should haste to complete this merger and take the necessary steps for entering into a partnership with the company before offers are received from other hotel chains.
From: Chief Marketing Officer
Subject: Potential Acquisition
Date: July 26, 2013
The purpose of this memo is to provide feedback, detailing the Marketing Teams’ perspectives and update you on results from several inquiries relating to a prosed merger of the Italian hotel chain. While some research is conclusive, other variables that may affect the acquisition are; monetary exchange rate, geological changes, and reconstruction and improvements cost.
North east Italy is encompassed, beautifully encompassed the Alps, covering 100 square kilometers, and has one other hotel, Villa Feltrinelli, a twenty-one room hotel that overlooks Lake Garda. The hotel chain is on prime high euro real estate, and will not be available for long. Reports that the hotel properties were in a state of dilapidation may have had some effect on the hotel chain’s senior management to reach out to interested hotel chains owners for assistance in order to salvage their business. After watching the property’s earnings closely for many years, I do not understand why improvements were not made; as the hotel has always tuned profits and the CEO never demonstrated lack of accountability. The marketing team has consulted with our technology solution department to modify into the design plans for the newly merged hotel chain (once approved), smart room technology features such as those in our stateside hotels. European vacationers will select from one of three classical floor plans, all includes beds encased with luxury linens. Customers will select from choices of glass, eclectic, or painted furniture layouts; providing business travelers’ in-room suites, allowing them to entertain small groups of up to seven individuals. Our team is in agreement that we should haste to complete this merger and take the necessary steps for entering into a partnership with the company before offers are received from other hotel chains.