Preview

Changing Taste Preferences to Contribute to the Growth of Restaurant Market in India: Ken Research

Good Essays
Open Document
Open Document
5116 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Changing Taste Preferences to Contribute to the Growth of Restaurant Market in India: Ken Research
1

© This is a licensed product of Ken Research and should not be copied

TABLE OF CONTENTS
1. 2. 3. 4. India Restaurant Market Introduction India Restaurant Market Size, FY’2008-FY’2013 India Restaurant Market Segmentation by Organized and Unorganized, FY’2008-FY’2013 India Organized Restaurant Market 4.1. India Organized Restaurant Market Size, FY’2008-FY’2013

4.2. India Organized Market Segmentation By Organized Chain Market and Standalone Market (in Hotels), FY’2008-FY’2013 5. India Organized Restaurant Chain Market 5.1. India Organized Restaurant Chain Market Size, FY’2008-FY’2013

5.2. India Organized Restaurant Chain Market Segementation by the Type of Service, FY’2008-FY’2013 Consumer Expenditure in Organized Chain Restaurants in India 5.2.1. India Quick Service Restaurant Market India QSR Market Introduction

5.2.1.1.

Major Challenges Faced by a QSR in India Supply Chain of Quick Service Restaurants in India 5.2.1.2. 5.2.1.3. 5.2.1.4. 5.2.1.5. India Quick Service Restaurant Market Size, FY’ 2008-FY’2013 India QSR Market Segmentation by Region, FY’2013 India QSR Market Segmentation by Cuisine Type, FY’2013 India QSR Market Trends and Developments

Increasing International Players in the QSR Market Localization of the Cuisine as per the Indian Consumer Preference Expansion of QSR’s into Tier-2 and Tier-3 Cities in India Organized Formats have Attracted Huge Footfalls Online Ordering Systems 2

© This is a licensed product of Ken Research and should not be copied

5.2.1.6. 5.2.1.7.

India QSR Market Share on the Basis of Number of Outlets Market Share of Major Players in India QSR Market by Segment, FY’2013

5.2.1.7.1. Market Share of Major Players in Café Chains Market in India, FY’2013 5.2.1.7.2. Market Share of Major Players in Pizza Chains Market in India, FY’2013 5.2.1.7.3. Market Share of Major Players in Burger and Sandwiches Chain Market in India, FY’2013 5.2.1.7.4. Market Share of Major QSR Players offering Indian Cuisine

You May Also Find These Documents Helpful

  • Best Essays

    Industry Analysis Chipotle

    • 1962 Words
    • 8 Pages

    The fast food, or quick service restaurant industry (QSR), represents approximately 200,000 restaurants and $155 billion in sales in the U.S. alone, they are one of the largest segments of the food industry (Hoovers, 2011). This segment of the restaurant industry is “highly competitive and fragmented… number, size and strength of competitors vary by region, market and even restaurant. All of these restaurants compete based on a number of factors, including taste, quality, speed of service, price and value, name recognition, restaurant location, customer service and the ambience and condition of each restaurant” (Chipotle, 2010).…

    • 1962 Words
    • 8 Pages
    Best Essays
  • Good Essays

    References: India Marks. (2011-2012). What you can and can 't get at McDonald 's in India. Retrieved from…

    • 993 Words
    • 4 Pages
    Good Essays
  • Good Essays

    The McLawsuit

    • 1324 Words
    • 6 Pages

    Fast food is expected to rapidly gain market in Asia Pacific and Europe due to its affordability, easy accessibility and huge investment in promotional activities by leading players of the industry. Currently, burgers constitute the largest fast food segment and are expected to maintain their escalation in the upcoming years. Some of the key participants in fast food industry include McDonald, KFC, Bugger King, Pizza Hut and Dominos among others. In addition, a large number of local fast food vendors are present worldwide.…

    • 1324 Words
    • 6 Pages
    Good Essays
  • Good Essays

    In the fast food market, the number of producers may be numerous; however, the number of firms may not always be the key point to consider when determining market structure. Instead, it is important to analyze whether there are a few firms that are relatively large and have substantial market share compared to the various others in the industry. In the case of fast food, one could say that there are thousands of fast food chains and restaurants scattered all over Canada and North America as a whole. Despite the large numbers, there are only a select few who dominate the market and produce a majority of the industry’s total output. (AmosWEB). The three prevailing ‘fast food giants’, according to their 2009 annual reports, were McDonald’s, Yum!Brands (Taco Bell, Kentucky Fried Chicken, Pizza Hut), and Wendy’s International. (Wikinvest). Though there are many competitors in the fast food industry, these three companies joined with a few others have a…

    • 6433 Words
    • 26 Pages
    Good Essays
  • Powerful Essays

    Indian consumers are shifting from the concept of traditional home cooked meal to dining out. International and domestic fast-food chains are growing rapidly in India. There is a substantial growth in the availability of varied cuisines in India. About 60% of India’s current population is younger than 30 years old and are welcoming all international brands. Fast food has gained acceptance after the various international food chains adapted their menu’s according to the local Indian taste, that is including vegetarian options. Foreign brands have grabbed 63% share of the Indian quick service restaurants market.…

    • 5205 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    Coffee truck business plan

    • 4741 Words
    • 19 Pages

    The F&B industry has always held an important role in Malaysia’s market, and according to the sector performance 2012-2014, the growth in restaurant segment that includes the franchisees in the F&B sector had grew in 9.4% to 235 franchisees at the end of June 2013. As for import performance, the imports of food and beverages holds 20% in the ‘Gross Imports by End Use January-August’ report as the amount of funds used to expand it is approximately RM 30.9 million. Compared to 2012, the growth in imports of food and beverages is steadily increasing and supporting its strong growth is the 5.3% increase in the total import of consumption goods . JJB wants to establish a large…

    • 4741 Words
    • 19 Pages
    Powerful Essays
  • Good Essays

    Within the restaurant industry, the quick service restaurants (QSR) sector, or better known as fast-food restaurants, are classified as “Perfectly Competitive” along the Industry Competitive Structure below.…

    • 696 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Fast Food Industry Leaders

    • 2140 Words
    • 9 Pages

    The quick service restaurant (QSR) industry, also known as the fast food industry, consists of a large variety of restaurant types, including but not limited to ice cream parlors, fast food restaurants, pizza parlors, coffee shops. With all of these different types of eateries, the QSR industry makes up a massive section of small businesses in America. This means that the market size is large, and that there are not restrictive barriers to entry. Some of the giants in the fast food industry are McDonald’s (MCD), Starbucks (SBUX), and Yum Brands (YUM). While McDonald’s and Starbucks operate under only one brand name, Yum Brands consists of multiple fast food restaurant brands such as KFC, Taco Bell, Pizza Hut, and WingStreet. In order to compare how these industry leaders compare to one another, performance metrics be used. Due to the nature of the fast food industry, the metrics that are most used to measure are Food Cost, Labor Cost, Weekly Sales, Average Order per Customer and Employee Turnover. To further analyze this market we must understand how some of these key metrics works.…

    • 2140 Words
    • 9 Pages
    Better Essays
  • Good Essays

    You know the feeling you get when you hit puberty, you are in the eighth grade and almost ready for high school. Appearance is the most important to you at this moment in your life. During mid-eighth grade, my friends and I decided that we were going to get braces. We had our parents set up consultations, It was an exciting time for us in anticipation of having beautiful straight teeth. sadly, my excitement would soon come to a halt. At the young age of 14, I was diagnosed with juvenile periodontal gum disease. The diagnosis of periodontal disease was a new concept that I could not truly comprehend. All I knew and cared about was that I could not have braces. Needless to say, I was devastated. Now, seven years, many deep cleanings, and a few…

    • 368 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    A. Executive Summary B. Industry Environment C. Financial Performance - Profiles of Selected Restaurants D. 2010 China Consumer Survey Results E. Opportunities for Restaurant Chains…

    • 3321 Words
    • 14 Pages
    Satisfactory Essays
  • Good Essays

    Swot Analysis of Kfc

    • 2219 Words
    • 9 Pages

    With the invention of McDonald’s in INDIA, junk food has become more popular between the young youth as McDonald’s launched its branch in most of the major cities of INIDA. Along with McDonald’s many other junk food brands started their business here. But KFC still has very less no of outlets.…

    • 2219 Words
    • 9 Pages
    Good Essays
  • Good Essays

    Fast food is the term given to food that can be prepared and served very quickly. While any meal with low preparation time can be considered to be fast food, typically the term refers to food sold in a restaurant or store with low quality preparation and served to the customer in a packaged form for take-out/take-away.…

    • 452 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Publication date: Published by: UK Address: Telephone: Fax: China address: August, 2001 China Contact 19, Bramford Court, High Street, Southgate, London N14 6DH, UK +44-20-8350-7150 +44-20-8882-4986 Room 702-2, Huaizhong Building, 1162 Huaihai Middle Road, Shanghai 200031, PR China. +86-21 6472 7888 +86-21 6472 8206 chinacontact@accessasia.co.uk All rights reserved to China Contact Access Asia Limited has undertaken stringent efforts to ensure the accuracy of all information contained in this report. However, due to the fact that not all data can be verified, it is possible that errors of omissions may occur. Access Asia Limited does not accept responsibility for such errors or omissions. Details supplied by China Contact should only be used as an aid to assist the making of business and investment decision, not as the sole basis for such decisions. © China Contact (an imprint of Access Asia Ltd) All rights reserved. This document is strictly copyright and any reproduction in any forms whatsoever is prohibited. No part of this publication may be reproduced, copied, stored in an electronic retrieval system or transmitted without written permission or in accordance with the provisions of the Copyright, Designs and Patents Act 1988.…

    • 2887 Words
    • 12 Pages
    Satisfactory Essays
  • Powerful Essays

    Arun Upneja and Michael C. Dalbor. An Examination of Capital Structure in the restaurant industry. International journal of contemporary hospitality management 13/2 (2001) 54-59.…

    • 9937 Words
    • 40 Pages
    Powerful Essays
  • Powerful Essays

    Chapter 3 MARKET ASPECT

    • 6733 Words
    • 45 Pages

    The population used in this study is in total of 5478 from which the sample size was taken. The total number of population is computed by multiplying the average number of customers in a restaurant (daily basis) to the number of Fine Dining restaurants in BGC.…

    • 6733 Words
    • 45 Pages
    Powerful Essays