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chicken run

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chicken run
BAC4674
INTEGRATED CASE STUDY 2013/2014

GROUP ASSIGNMENT OF CASE 3:
CHICKEN RUN

LECTURER- MISS MARIATI BINTI NORHASHIM
NAME
STUDENT ID
CONTRIBUTION %
SIGNATURE
NUR AINAA SAFURAA BT MOHD AMIN
1091100219
20

ONG POH CHING
1101107737
20

CHANG POH CHUI
1101109338
20

ANBARASI GOVINDASAMY
1101110506
20

CHAN LI YEN
1101109246
20

TOTAL

100%

To be completed by the lecturer to marks awarded for the following:

4 marks
3 marks
1-2 marks
Score
Prioritization
Issues clearly prioritised in a logical order and based on a clear rationale
Issued prioritised with justification
Rationale for prioritization is unclear

Application
Knowledge clearly applied in an analytical and practical manner
Knowledge applied to the context of the case.
Some relevant knowledge missing or not well applied

Judgement
Clearly recognises alternative solutions. Judgement exercised professionally
Alternative solutions considered. Some judgement exercised
Limited range of solutions considered. Judgement occasionally applied

Logic
Communication effective, recommendation realistic, concise and logical
Communication mainly clear and logical, recommendations occasionally weak.
Communication occasionally unclear, and/or recommendations occasionally illogical

Ethics
Excellent evaluation of ethical aspects. Clear and appropriate advice offered
Good evaluation of ethical aspects. Some appropriate advice offered.
Some evaluation of ethical aspects. Advice offered.

Total marks

(20 marks)

2014
CHICKEN RUN
CASE STUDY REPORT for Excel Poultry and Meat (EPM) Sdn Bhd

This report was intended to evaluate Excel Poultry and Meat (EPM) Sdn Bhd overall business and alternatives in terms of disclosure to the prescribed people, to make a quick adjustment to their own existing business due to the financial crisis they are currently having. The company faced operational crisis such as the cost of poultry
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