Chipotle Crisis Summary

This article is a great overview of all of the aspects of the crisis at Chipotle. Lewis explains the ins and outs of the situation. She discusses how their image was shattered, how diners felt, food poisoning as a whole and the future of Chipotle. She also discusses different lessons in crisis management. This includes descriptions of three companies that faced a major crisis and how they handled it by taking immediate action, stopping advertising, reaching out to the victims and communicating with the
public.