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Clayton Automotive Group

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Clayton Automotive Group
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The company that I am going to be doing is Clarington Honda or otherwise known by its legal name as Clayton Automotive Group. This auto retailer is located in Bowmanville, Ontario at 29 Spicer Square. Their mailing address is the same location as their shop. The owner of the
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retailer is Mike Clayton. He is the manager of Clarington Honda specifically in the
Administrative Services Customer Service area.
Clarington Honda has a total of 18 employees currently working at their location. This company’s corporate structure involves numerous different levels in their company. They have a sales team, finance, parts, service, etc… There are a number of different components that allow the company to operate properly.
Since this is an auto retailer,
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This can be seen as rude and not give you a good first impression.
Some of the best things to remember when doing business in Australia is that they are very straight forward. They like to get straight to business and leave nothing unsaid. Australians are also more open to new ideas. More so than other countries making it easier to present a new product in their country. Australians are also not very formal when greeting so greetings are very relaxed and calm. Try not to say the classical “G’day mate” even if they respond by saying it.
Stick to a “Hello” and “How are you?”.
The role of men and women are generally the same as Canada and America in the case that they are beginning to create equality among the two sexes. Children are also the same, they are to go to school, come home, do homework, etc… Australia isn’t that different from western countries. When in a conflict, Australians tend to get very enthusiastic as I’ve already stated.This just means that there is a very fired up debate happening and they are very invested in the topic.
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Some famous celebrities that come from Australia would be Rebel Wilson,Hugh
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This fulfills the need to have a mode of transportation. A person's wants can be fulfilled depending on what their wants are. Different cars can have different accessories for the driver to use.
Our target market is very broad. This market includes people of any age, race, culture, etc… The only requirement is that the person be of legal driving age and must have a driver's license. Otherwise they wouldn’t be able to drive and probably wouldn’t have enough money to purchase the vehicle.
For some of the cars you may need to purchase all around tires and such that would allow the people to drive in the snow, rain, etc… However, since the product is going to be sold in a country where the climate is generally sunny, there shouldn’t be much need of these tires.
If you live in the city, most likely you either wouldn’t need a car or you would need a smaller car since everything is so close by and small. If you live in rural areas or in the outskirts of the city, you’ll need a much more reliable car.
As I stated earlier in this assignment, Australia and it’s culture is very similar to

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