Cliffs Notes for Mattel 2012
* Pick your company as a team:
MATTEL
* Get an annual report and 10K or similar recent financial statements from 2011 or most recent year available. Besides Edgar (the government SEC site), and company sites, you may want to look at Hoover or other sources such as Wards, Mergent’s Industry Review, Dun & Bradstreet, or Standard & Poor’s for company and industry info. These can all be found online or through the library (note: for some resources you might need to be connected to IU/IUPUI library by VPN).
10K @ Edgar Online http://idc.api.edgar-online.com/efx_dll/edgarpro.dll?FetchFilingConvPDF1?SessionID=ahvcFySRTZDI5IS&ID=8431389 Mattel Annual Report to Shareholders: http://files.shareholder.com/downloads/MAT/2274039651x0x555821/3C654248-30D8-4A8D-A8FC-53A89560A3C3/2011_Mattel_Annual_Report.pdf
Mattel Investors Web Site: http://investor.shareholder.com/mattel/annuals.cfm
Mattel Strategic Plan: http://trex.id.iit.edu/~enricg/portfolio/strategic_planning/Mattel_final.pdf
* Try to identify the company’s vision. Does it have an apparent core ideology? BHAG?
1) Founder Elliot Handler’s Legacy “To bring joy to children and parents around the world.” 2) Focus on the power of play through Corporate Responsibility 3) Mattel 12 Days of Play™ program - creates extraordinary, magical play experiences for underserved children around the world. 4) In 2011, Announced the Mattel Sustainable Sourcing Principles, which will advance the use of sustainably-sourced paper and wood fiber in packaging and products. 5) Focus on Increasing Total Shareholder Return (TSR)
* Identify the company’s primary product areas/SBU's (strategic business units). How large is each unit, and how do they fit together?
1) Core Brands: * Barbie® * Hot Wheels® * American Girl® * new brand franchise, Monster High®
2) Key Entertainment Properties * Disney Princess® * CARS 2®
3) Acquired HIT
MATTEL
* Get an annual report and 10K or similar recent financial statements from 2011 or most recent year available. Besides Edgar (the government SEC site), and company sites, you may want to look at Hoover or other sources such as Wards, Mergent’s Industry Review, Dun & Bradstreet, or Standard & Poor’s for company and industry info. These can all be found online or through the library (note: for some resources you might need to be connected to IU/IUPUI library by VPN).
10K @ Edgar Online http://idc.api.edgar-online.com/efx_dll/edgarpro.dll?FetchFilingConvPDF1?SessionID=ahvcFySRTZDI5IS&ID=8431389 Mattel Annual Report to Shareholders: http://files.shareholder.com/downloads/MAT/2274039651x0x555821/3C654248-30D8-4A8D-A8FC-53A89560A3C3/2011_Mattel_Annual_Report.pdf
Mattel Investors Web Site: http://investor.shareholder.com/mattel/annuals.cfm
Mattel Strategic Plan: http://trex.id.iit.edu/~enricg/portfolio/strategic_planning/Mattel_final.pdf
* Try to identify the company’s vision. Does it have an apparent core ideology? BHAG?
1) Founder Elliot Handler’s Legacy “To bring joy to children and parents around the world.” 2) Focus on the power of play through Corporate Responsibility 3) Mattel 12 Days of Play™ program - creates extraordinary, magical play experiences for underserved children around the world. 4) In 2011, Announced the Mattel Sustainable Sourcing Principles, which will advance the use of sustainably-sourced paper and wood fiber in packaging and products. 5) Focus on Increasing Total Shareholder Return (TSR)
* Identify the company’s primary product areas/SBU's (strategic business units). How large is each unit, and how do they fit together?
1) Core Brands: * Barbie® * Hot Wheels® * American Girl® * new brand franchise, Monster High®
2) Key Entertainment Properties * Disney Princess® * CARS 2®
3) Acquired HIT