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Cluster Bpo Colombia

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Cluster Bpo Colombia
COMPETITIVIDAD EMPRESARIAL Y DESARROLLO REGIONAL

“CLÚSTER DE TERCERIZACIÓN DE PROCESOS

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INTRODUCCIÓN

La tercerización de procesos es uno de los ocho sectores definidos por el Ministerio de Comercio, Industria y Turismo como de Clase Mundial, siendo una fuente para el crecimiento de las exportaciones y la generación de empleo, es por esto, que quisimos centrar nuestro estudio en la Tercerización de Procesos en Colombia, en las tres actividades descritas a continuación: Servicios de contacto con el cliente, Servicios de Gestión de la información y Servicios de Administración, Finanzas y Recursos Humanos.

Mediante este trabajo daremos aplicación a los conceptos y el esquema de análisis diseñado por el Doctor Michael Porter, a fin de identificar las oportunidades que existen para el desarrollo del Clúster de Tercerización de procesos en Colombia, de tal manera, que todos los actores: El Gobierno, la Industria y la Academia, centren sus esfuerzos en la puesta en marcha de actividades que les permita consolidar el clúster y alcanzar niveles altos de competitividad, reflejados en un porcentaje alto del PIB generado por este tipo de servicio, altas tasas de empleo y un incremento representativo en exportaciones por este concepto.

Como limitantes se tiene, que existe poca información sobre el tema lo cual afecta el estudio al pretender describir su evolución en el tiempo.

1. ANÁLISIS DEL ENTORNO EMPRESARIAL Y POLÍTICO DE COLOMBIA APLICANDO EL “DIAMANTE” DE PORTER

1. CONDICIONES DE LOS FACTORES

Colombia es uno de los países de Latinoamérica con una de las mas excelentes ubicaciones geográficas en la región, cuenta con territorio en los dos hemisferios y costas en los océanos Pacifico y Atlántico. Posee una amplia diversidad biológica, geográfica, climática y de ecosistemas. Con un área total de 1.141.748 Km2 es el cuarto país más grande de América del Sur. Tiene una población de 44.977.758 millones

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