Preview

Coca cola life

Satisfactory Essays
Open Document
Open Document
675 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Coca cola life
Coca-Cola Life is a product of Coca Cola launched in Argentina in June 2013, and in Chile in November of that year. It was created in Argentina after five years of research in the country.[1]
It is the first version of the soft drink to be produced with stevia and sugar as sweeteners. Coca-Cola Life has been launched in the USA, Frontier of Mexico and Sweden, in September 2014; and is undergoing trials in the UK as of August 2014.[2][3]
It is a lower calorie version of Coca-Cola, having 27kcal/100mL, containing 60% of the calories of classic Coke.[4] Coca-Cola Life will co-exist with Diet Coke and Coca-Cola Zero[5] in the Argentine and Chile market.
It can be compared with Pepsi Next, which also uses Stevia as a sweetener

We're constantly innovating and creating products that we think people will love. The introduction of Coca‑Cola Life is part of our commitment to offer a variety of drinks, so there’s something to suit every lifestyle and occasion.

Our Coca‑Cola range now has something for everyone: Coca‑Cola, lower-calorie Coca‑Cola Life and two no-calorie options, Coca‑Cola Zero and Diet Coke.

The latest addition to the family – Coca‑Cola Life – is now in shops. It's our first lower-calorie cola sweetened from natural sources.

Coca‑Cola Life is made with a blend of sugar and stevia leaf extract1, and contains a third less sugar and a third fewer calories than Coca‑Cola2.

We're constantly innovating and creating products that we think people will love. The introduction of Coca‑Cola Life is part of our commitment to offer a variety of drinks, so there’s something to suit every lifestyle and occasion.

Our Coca‑Cola range now has something for everyone: Coca‑Cola, lower-calorie Coca‑Cola Life and two no-calorie options, Coca‑Cola Zero and Diet Coke.

Coca‑Cola = 42 calories per 100ml
Coca‑Cola Life = 27 calories per 100ml
Coca‑Cola Zero = Less than 1 calorie per 100ml
Diet Coke = Less than 1 calorie per 100ml
Look out for our new
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Powerful Essays

    Btec Business Level 3 Unit 2 P3 – Describe the Main Physical and Technological Resources Required in the Operation of a Selection Organization
    • 1691 Words
    • 7 Pages

    Btec Business Level 3 Unit 2 P3 – Describe the Main Physical and Technological Resources Required in the Operation of a Selection Organization

    The Coca-Cola Company has introduced other cola drinks under the Coke brand name. The most common of these is Diet Coke, with others including Caffeine-Free Coca-Cola, Diet Coke Caffeine-Free, Coca-Cola Cherry, Coca-Cola Zero, Coca-Cola Vanilla, and special versions with lemon, lime or coffee. Based on Interbrand's best global brand 2011, Coca-Cola was the world's most valuable brand.…

    • 1691 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Better Essays

    MKT 421 Week 3 Team Assignment Strategy and Positioning Paper 2
    • 3012 Words
    • 8 Pages

    MKT 421 Week 3 Team Assignment Strategy and Positioning Paper 2

    The Coca-Cola Company has been serving their product since May 8, 1886. They have over 3,500 products worldwide with a large range of options. Products range from water and orange juice to the soda drinks that made the company (“Coca-Cola Journey,” 2014). Out of the top 20 brands, 19 of them have low or no calorie options, or they are low or no calorie. Coca-Cola has approximately 250 bottling partners and nearly 900 plants worldwide. They have over 24 million retail customer outlets, which means they reach a lot of people. Coca-Cola is willing to invest in their company. They have invested over $50 billion in new facilities and distribution infrastructures, equipment, and retail…

    • 3012 Words
    • 8 Pages
    Better Essays
    Read More
  • Better Essays

    MGT 498 Week 3 Environmental Scan Memo
    • 1047 Words
    • 4 Pages

    MGT 498 Week 3 Environmental Scan Memo

    Invented in Atlanta in 1886, the flagship Coca-Cola was the only beverage sold for almost 70 years. A bottler from Italy began selling Fanta Orange in 1955 in which we began our expansion. Since then we have added beverage selections in wider varieties along with portion sizes for our consumers as we believe every lifestyle, life stage and life occasion should be offered an assortment of beverages. Currently we sell over “500 beverage brands in over 200 countries which amounts to 3,500 beverages in numerous categories. These categories include regular, low-and no-calorie sparkling beverages, fruit juices and fruit drinks, bottled water, sports and energy drinks and ready-to-drink teas and coffee” (Worldofcoca-cola.com, 2014).…

    • 1047 Words
    • 4 Pages
    Better Essays
    Read More
  • Satisfactory Essays

    Coca-Cola Life: Keurig Green Mountain Inc.
    • 79 Words
    • 1 Page

    Coca-Cola Life: Keurig Green Mountain Inc.

    It is seeing growth in emerging markets, but is currently experiencing troubled waters in North American market share. the 128years of old brand has launched Coca-Cola Life which is the first version of soft drink of naturally sweeten in Argentina and Chile in 2013 and in U.S. and U.K. market in 2014 to satisfy their health-conscious customers. Coca-Cola recently has done various acquisitions with various brands such as coconut water brand ZICO, 10% acquisition with Keurig Green Mountain Inc.…

    • 79 Words
    • 1 Page
    Satisfactory Essays
    Read More
  • Good Essays

    A Brief History of Coca-Cola
    • 994 Words
    • 4 Pages

    A Brief History of Coca-Cola

    This year marks the 125th anniversary of my beverage of choice - Coca-Cola. Coca-Cola was created in Atlanta, Georgia, by pharmacist Dr. John Pemberton on May 8th, 1886 and in its first year only 9 glasses of the beverage were sold. Today, the Coca-Cola company sells 1.7 billion beverage servings per day on average, and its product portfolio has expanded to offer more than 3,500 beverage choices to consumers. One hundred and twenty-five years later, Coca-Cola is sold in more than two hundred countries worldwide – but that just scratches the surface of what the company is about. In addition to being the world’s number one beverage producer, Coca-Cola is leading the charge, around the world in sustainability; especially in the areas of waste reduction, renewable forms of energy and water conservation.…

    • 994 Words
    • 4 Pages
    Good Essays
    Read More
  • Better Essays

    Strategy, Process, Product, and Services
    • 1306 Words
    • 6 Pages

    Strategy, Process, Product, and Services

    Coca-Cola possessing the finances to do so looked in a few directions first, before focusing its marketing team on one major project. First they already had a list of products that they give a greater financial backing toward as these products have proven their success. Then to lead the way they focused on one thing and that would be obesity. America is currently going through a crisis; people are looking for ways to say that they are at least trying to be healthy. Diet sodas have been proven not to fall in the health category. So Coca-Cola chooses to focus much attention on their Dasani, Glaceau Vitamin Water, Smart Water, and Coke Zero.…

    • 1306 Words
    • 6 Pages
    Better Essays
    Read More
  • Good Essays

    Coca-Cola: the Real Story Behind the Real Thing
    • 1066 Words
    • 5 Pages

    Coca-Cola: the Real Story Behind the Real Thing

    When Pharmacist John Pemberton invented Coke in 1886, it was the original energy drink claiming to have restorative powers. The original ingredients of Coke also included a small amount of Cocaine, but this was eliminated from the ingredients in 1903. Coca-Cola is made of water, sugar, a few secret flavors and some bubbles. But behind the product itself is where marketing has played a key role in Coca-Cola’s domination of the market place. Coca-Cola promises more than a beverage, it promises good cheer and happy memories. In the early 1900’s it was exceptionally difficult to decipher between Coca-Cola and Coca-Nola - amongst other competitors. Eventually Coke set itself apart with a design challenge that led to a bottle design, created by Earl Dean in 1915, called the “hobble skirt.” This design would forever set Coca-Cola apart from it’s competitors. Robert Woodruff – head of Coca-Cola for nearly 60 years, starting in 1923 - was also credited with many brilliant ideas including: the six-pack, standardized cooler, and tieins to Olympic events. Woodruff also promised to bring Coke to the US troops during WWII for only a nickel. This promise lead to extreme loyalty from those 11 million Americans that returned home. With artworks done by Norman Rockwell and the association Coke made with Santa Clause, Coke once again, found ways to associate their brand with Americana and wonderful memories. Eventually Pepsi entered the scene with a happy little jingle and offered twice as much soda for the same amount of money. By 1983 Coke only held 24% of the market share. Pepsi was beating Coke in the market. In April of 1985 Coke changed the formula of their soft drink. This outraged consumers and was ultimately an epic failure - turned into a big win. When Coke brought back their original flavor the business boomed. By 1986 Coke was dominating the market. Some believe that Coke planned the entire campaign in order to draw attention back to…

    • 1066 Words
    • 5 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    chili in the 19th century
    • 682 Words
    • 3 Pages

    chili in the 19th century

    Coca Cola Company has been established since 1886 in USA. The company is one of the world biggest nonalcoholic sparkling beverage manufacturers. They own 4 of the world’s top5 nonalcoholic sparkling beverage. Over 12 decades, Coca Cola has expanded their company worldwide until nowadays the company reaches the total no. of 71,000 associations in 200 countries with more than 2,600 products on their portfolio. ear 2002, Thai Namthip re-launched its diet coke again in the market but has changed the name to be “Coke Light” as the company faced a problem from some of male teenager consumers would like to try this Diet coke but they refused to do so as they were afraid of the word “diet” as there perception for the word “diet” is only for women. But Coke light was not so successful as its taste is lighter than coke classic therefore it can’t satisfy consumers who would like to drink low calories cola flavor but the similar taste to coke classic therefore coke light has a market share only with a consumer who prefer a lighter taste than a classic coke with 0% calories .…

    • 682 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Coca-Cola: History & Future
    • 578 Words
    • 3 Pages

    Coca-Cola: History & Future

    After visiting the website of Coca-Cola, we’ve found out that Coca-cola has seven different product lines which are: waters, teas, sports drinks, soft drinks, juices, juice drinks, energy drinks, and coffees. The different types of water range from different brands of plain bottled water to flavored and vitamin waters. The variety of teas include green tea, different flavors of herbal teas including caffeinated, decaf, sweet instant and ready to drink teas. Sport drinks are to help replace fluids and electrolytes lost during physical activity. Soft drinks include carbonated non-alcoholic beverages, but are divided into regular, low–calorie, no-calorie, caffeinated and caffeine –free drinks. Juices and juice drinks are divided into 100% fruit juice, and other fruity drinks made with a small percentage of actual juice to no actual fruit juice. Energy drinks have a blend of different herbal ingredients to aid alertness along with caffeine or taurine. Coffees are coffee based drinks, presumably caffeinated, decaf, and sugar free. Coca-Cola Company has developed and acquired products designed to meet the desires of multiple consumers.…

    • 578 Words
    • 3 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Unit 3 - Introduction to marketing P1
    • 553 Words
    • 3 Pages

    Unit 3 - Introduction to marketing P1

    Coca Cola is a premium brand as they are known worldwide and people wouldn’t hesitate to buy their products.…

    • 553 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    MIS302 Paper
    • 792 Words
    • 3 Pages

    MIS302 Paper

    When it comes to soft drinks, Coca-Cola always appears first in consumers’ minds. It is the world largest non-alcoholic beverage company in terms of size, the number of products it offers, and its proportion of market share. Coca-Cola owns more than 500 brands, 3,500 products worldwide, and presents in more than 200 countries. It offers a variety of beverage such as carbonated drink (Coca-Cola, Sprite), bottle water (Smart Water), fruit juice (Fanta, Simply, Minute Maid), ready-to-drink coffee (Georgia), flavored tea (Nestea), yogurt drink (Cal King), sport drink (Powerade), and diet or low-calorie version for some of these (Coke Zero).…

    • 792 Words
    • 3 Pages
    Good Essays
    Read More
  • Good Essays

    Marketing Strategy of Coke Zero
    • 730 Words
    • 3 Pages

    Marketing Strategy of Coke Zero

    Coke Zero is appealing to the tech-savvy younger crowd of calorie-conscious consumers therefore the target customers are young adult males and females of age 18 – 34 who respond favourably to “Diet” product. The most of customers were looking for great Coca-Cola taste with zero calories. They don’t have to settle for a taste and they don’t like in order to control calories. They are truly trust sugar free is good for health.…

    • 730 Words
    • 3 Pages
    Good Essays
    Read More
  • Good Essays

    Coca Cola
    • 1028 Words
    • 5 Pages

    Coca Cola

    Coca-Cola. Delicious! Refreshing! Exhilarating! Invigorating! The New and Popular Soda Fountain Drink, containing the properties of the wonderful Coca plant and the famous Cola nuts. For sale by Willis Venable and Nunnally & Rawson.…

    • 1028 Words
    • 5 Pages
    Good Essays
    Read More
  • Best Essays

    Merger, Acquisition, and International Strategies
    • 1845 Words
    • 5 Pages

    Merger, Acquisition, and International Strategies

    The Coca-Cola Company is not just an average beverage company. The Company owns/licenses and markets in excess of 500 nonalcoholic beverage products, mostly sparkling beverages but also a assortment of still beverages, for instance; “waters, boosted waters (for example, Oasis, Powerade and Vitamin Water), juices and juice drinks (for example, Minute Maid and Five Alive), ready-to-drink teas and coffees, and energy and sports drinks” (Coca Cola History, 2013, para. 5). Coca Cola most popular nonalcoholic sparkling beverage brands are Coca-Cola, Diet Coke, Sprite, Fanta, Dr. Pepper and Schweppes which they market worldwide. Coca Cola Company has a market capitalization of “$177.48 billion and is the largest company in the Food and Beverage sector” (Coca Cola Company, 2013, para.1).…

    • 1845 Words
    • 5 Pages
    Best Essays
    Read More
  • Powerful Essays

    Marketing Plan Cocacola Vietnam
    • 3510 Words
    • 15 Pages

    Marketing Plan Cocacola Vietnam

    In 1886, Coca-Cola was first introduced to the public, which attracted the attention of most people who enjoy the colorful and unique beverage. Today, the name Coca-Cola soft drinks is regarded as a symbol of America, not just in America but almost 200 countries around the world. The company strives to "fresh" market; enrich the workplace, environment protection and strengthening public communication. Coca-Cola operates in five areas: North America, Latin America, Europe, Eurasia& Middle East, Asia, and Africa.…

    • 3510 Words
    • 15 Pages
    Powerful Essays
    Read More