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Coca: Strategic Planning and Coca-cola Company

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Coca: Strategic Planning and Coca-cola Company
OBJECTIVES OF THE STUDY Strategic Management Issues of Coca-Cola Company Every successful study should have specified and well-defined objectives. A careful statement of the objective helps in preparing a well-decorated report facilitating others to take decision on it. The specific objectives of the study are to have knowledge about- To know about the strategic management issues of multinational companies To know about the strategies of the multinational companies To characterize the challenges of international strategic management To know about the international strategic management process To identify and characterize the levels the international management strategies To know about the Coca-Cola Company’s strategies management process.
SCOPE OF THE STUDY
This study has focused upon the Management Issues those are followed by the Coca-Cola Company for capturing the global market. Through our report we try to find out the global challenges of International Strategic Management to assess the basic strategies, describe the international strategic management process of Coca-Cola Company. We hope this study will help to whom, who want to know more clearly about strategic management, its issues as well as the key factors which affect the process of Internationalization for a company.
Data and Methodology
We examine secondary data of which related to the Strategic Management Issues at the global based Market. Data are collected on various issues from annual report of Coca-Cola Company (2005-2009). In our report we analysis the monthly, quarterly, half-yearly news Review of this company. Based upon this data we like to analysis the Economic Review, Statistical Strategic condition of the Coca-Cola Company. Both the official and regional website helps us to find out more related to the issues with the global market. Form those huge data we take the necessary and used them for the analysis. Our analysis data are clearly represented in our main

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