Preview

Comcast Business Analysis

Better Essays
Open Document
Open Document
4038 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Comcast Business Analysis
Comcast Business Analysis Patricia Baskerville MGMT/521 January 30, 2012 Professor Samuel Cunningham Comcast Business Analysis Comcast is one of the largest video, broadband Internet, telephone, and cable service providers in the United States. The company is a member of the fortune 500 company as the largest and profitable companies. Comcast ranking number is 66 in the fortune 500 company and is in third place as the largest telecommunication company. In 2011, Comcast has grossed 37 million with a 9.6 profit increase compared to 2010. Before the company can decide to invest, it needs to develop a business analysis. The business analysis includes Comcast’s swot analysis, identity of the stakeholder’s wants and needs, and explanation of company fulfilling the stakeholder’s needs. Finally, the investment can decide whether to invest in the company or not. Furthermore, this article will have detail information about the company and its current operation. Comcast Swot Analysis A swot analysis is an analysis that evaluates a company’s strengths, weaknesses, opportunities, and threats. Comcast internal analysis includes the strengths and weaknesses. Comcast’s strengths include its innovative culture, financial leverage, and technology. Comcast innovative culture helps to produce distinctive products and services. Innovative culture helps to meet the consumers’ needs and increase the company’s profits. Another strength Comcast has is financial leverage, which allows the company to employ the balance sheet information to expand its operations. A third strength Comcast incurred is superior technology because it allows the company to meet the needs of the customers in ways the competitor cannot imitate. Another internal evaluation employed includes Comcast weaknesses. Comcast weaknesses include high debt burden and brand deterioration.


References: About Comcast Corporation. (2012). Retrieved from http://www.comcast.com/corporate/about/corporateinfo/corporateinfo.html?SCRedirect=true BNET. (2012). A look at cable, satellite TV earnings reports. Retrieved from http://www.cbsnews.com/8301-505245_162-57370714/a-look-at-cable-satellite-tv-earnings-reports/?tag=mncol;lst;3 Butler, B. D. (2012). US Fixed Line Telecommunications Industry Review . Retrieved from http://kookyplan.pbworks.com/w/page/13595238/US%20fixed%20line%20telecommunications%20industry%20review Comcast Interactive Media. (2012). Comcast.Net Security. Retrieved from http://security.comcast.net/get-help/faq-full.aspx?guid=55e2e5ee-abd5-40df-b718-a488eca2d077 Manta Where Small Business Grows. (2011). Retrieved from http://www.manta.com/mb?search=comcast Mediacom Communications Corporation. (2012). BUSINESS ACCEPTABLE USE POLICY. Retrieved from http://www.mediacomtoday.com/baup

You May Also Find These Documents Helpful

  • Good Essays

    This memo is aimed to evaluate the overall television industry today and to provide a brief overview of one of the industry leading players - Comcast Corporation’s current business situation, specifically, to examine its internal strengths and weaknesses as well as opportunities and threats in the external environment. More importantly, the key challenges that the company is currently facing and the potential solutions to theses problem will be discussed.…

    • 481 Words
    • 2 Pages
    Good Essays
  • Better Essays

    SWOT analysis is a strategic management technique that provides an overview of an organization's internal strengths and weaknesses as well as external opportunities, and threats. The following application of a SWOT analysis for Verizon is intended to help ensure a strategic fit that, "... maximizes a firm's strengths and opportunities and minimizes it weaknesses and threats" (Pearce & Robinson, 2002).…

    • 1619 Words
    • 7 Pages
    Better Essays
  • Satisfactory Essays

    Mcdonald's $1.00 Menu

    • 356 Words
    • 2 Pages

    SWOT (strengths, weaknesses, opportunities, threats) analysis is a tool that should allow us to understand better the impact of this decision and to anticipate the future direction of their business.…

    • 356 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    The purpose of the SWOT analysis is to define the internal and external factors that affect a company, in this case Jackson Park Hospital. It is composed of strengths, weaknesses, opportunities, and threats, hence the acronym. We took the time to directly analyze Jackson Park Hospital in order to determine some of the strengths, weaknesses, opportunities, and threats that take place. We thought of strengths as advantages this hospital has, weaknesses as what the hospital could improve on, opportunities as situations in which the hospital could excel, and threats as competition from outside parties.…

    • 869 Words
    • 3 Pages
    Good Essays
  • Best Essays

    Lawrence, Lucie. (2011). Strategy at Work. A Strong Connection: DirecTV Raises the Bar on Employee Engagement. [Towers Watson]. Retrieved from http://www.towerswatson.com/assets/pdf/5908/Towers-Watson-Stategy-at-Work-DirectTV.pdf…

    • 2398 Words
    • 10 Pages
    Best Essays
  • Good Essays

    Comcast is the largest cable television company and largest internet service provider by a large margin. They pull in almost 75 billion dollars in revenue annually, serve over 22 million customers, yet have still managed to win the world’s worst company twice in a row. There is no denying Comcast’s ability to make money and pull in customers but with a closer look on their internal strengths and weaknesses along with the external movement of the market environment, we can see what Comcast can do to maintain their competitive edge, and how to combat their weaknesses and threats.…

    • 1112 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Comcast: Business Analysis

    • 1214 Words
    • 5 Pages

    Customers are very particular about the media outlets they pay attention to these days. For a cable company like Comcast, reaching some potential customers can prove to be more difficult than others. One example, is the “out and about” customer, who does not have time to sit down and watch TV. This type of customer is not seeing any of our commercials, which could entice them to our new products like home security which could be useful to them as they are away from the house often. A media outlet that is portable and quick to provide information may be a great way to get the company’s message across.…

    • 1214 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Every country exhibits its own unique culture and it is essential to pander to the preferences of each individual culture. A system that works in the United States is not likely to see the same level of success in Bangladesh, unless serious modifications are made to the business model. To overcome this challenge, the company will conduct independent research and use paid consultants to determine how to tailor the brand’s image for success in vastly different cultures. As time progresses, the company will be able to assess strengths and weaknesses by testing different models in each regional area. Gaining insightful knowledge about each country’s cultural preferences will allow the company to attain a competitive advantage.…

    • 3606 Words
    • 15 Pages
    Powerful Essays
  • Satisfactory Essays

    Syria Current Event

    • 624 Words
    • 3 Pages

    Directions: Via a combination of information from the Upfront article and internet research, complete the following research guide to develop an understanding of what is happening in Syria.…

    • 624 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Looking around too all the different ethnicities that can be found in this world, two of those most interesting cultures would have to be the Greeks and the Maya. The ancient Greek and Mayan civilizations have many similar characteristics but they also have many differences. The Mayan’s are an indigenous Mesoamerican culture found in present day South America. As where the Greeks are an ethnicity group native to Greece.…

    • 1216 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Samuel Colt

    • 2295 Words
    • 10 Pages

    5) "Colt: Legend & Legacy." Colt: Legend & Legacy. N.p., n.d. Web. 08 Dec. 2012…

    • 2295 Words
    • 10 Pages
    Better Essays
  • Better Essays

    Lonely at the Top

    • 1166 Words
    • 5 Pages

    The organizational structure that has been created has positioned the company in the smartest way possible. ” As the world changes, the culture of organizations must sometimes be re-shaped to better fit the environment and the overall strategy of the organization (Buhler)”.Comcast strongly believes in teamwork, integrity, creativity and commitment within the…

    • 1166 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    * Center for American progress (2004). Who is Rupert Murdoch? . Retrieved on March16 from http://www.americanprogress.org/issues/2004/07/b122948.html…

    • 7548 Words
    • 31 Pages
    Powerful Essays
  • Good Essays

    A SWOT Analysis is a business tool used to assess a company’s competitive standing. More specifically, a SWOT Analysis will strategically measure strengths, weaknesses, opportunities and threats. When measuring a company’s strengths, the analysis will assess characteristics or attributes of the company that give it a competitive advantage over others. When measuring a company’s weaknesses, the SWOT will identify ways in which other companies, in the same industry, outperform the company being analyzed. Both strengths and weaknesses are internal; meaning, the analysis of strengths and weaknesses are coming from the company itself not any external or outside forces (Burrows, 2008). Although the definition of the above SWOT analysis is geared towards a company, we believe that we can apply the same analysis to a technology like Cloud computing. The opportunities and threats portion of the analysis are analyzing external forces that can have a positive or negative impact to the evolution of Cloud computing. Specifically, the opportunities portion will describe ways to expand Cloud computing while the threats will focus on what can prevent Cloud computing to expand.…

    • 1003 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Paul Diaconu pauldiaconu9@yahoo.com MBA 555 – Business Strategy Johan Winbladh Instructor Business Plan April, 4, 2011 1…

    • 3918 Words
    • 16 Pages
    Powerful Essays