commonwealth games
BACHELOR OF BUSINESS HET102A VISITOR ECONOMY PRODUCT DYNAMICS ASSESSMENT 2: RESEARCH REPORT MANCHESTER COMMONWEALTH GAMES EVENT SECTOR KNOWLEDGE OF CONCEPTS AND THEORY LECTURE: ANGIE STUDENT: FYONEY SMITH 00097831T
Table of Contents
Introduction.................................................................................p1
MANCHESTOR COMMONWEALTH GAMES
The Overview...............................................................................p2
Social, Environmental & Economic Benefits.................................p3
Raising a lot of Revenue...............................................................p3-4
Economic, Environmental & Social Negative Impacts..................p4-5
Government Support & Their Stakeholders..................................p5
Marketing Strategies.....................................................................p6
Motivation......................................................................................p6
Conclusion....................................................................................p7
Reference List..............................................................................p8
INTRODUCTION
Events management refers to the use of project management in organising, creating and developing activities within the event sector such as festivals, events, conferences and exhibitions. It involves identifying the target audience, identifying the objectives of the event and coordinating the technical aspects of the event. In this regard an event can be said to be an event that is first class or an event in terms of its publicity (Bowdin, Allen & O’Toole, 2006).
Table of Contents
Introduction.................................................................................p1
MANCHESTOR COMMONWEALTH GAMES
The Overview...............................................................................p2
Social, Environmental & Economic Benefits.................................p3
Raising a lot of Revenue...............................................................p3-4
Economic, Environmental & Social Negative Impacts..................p4-5
Government Support & Their Stakeholders..................................p5
Marketing Strategies.....................................................................p6
Motivation......................................................................................p6
Conclusion....................................................................................p7
Reference List..............................................................................p8
INTRODUCTION
Events management refers to the use of project management in organising, creating and developing activities within the event sector such as festivals, events, conferences and exhibitions. It involves identifying the target audience, identifying the objectives of the event and coordinating the technical aspects of the event. In this regard an event can be said to be an event that is first class or an event in terms of its publicity (Bowdin, Allen & O’Toole, 2006).