Communication for Leaders
ENG533:COMMUNICATION FOR LEADERS
L:2
T:1
P:0
Credits:3
Course Objectives:
•
To enhance the proficiency of spoken English of the students.
•
To improve the grammatical expressions of the students .
•
To refine the writing skills of the students.
Unit I
Corporate Culture : Who is Responsible for Corporate Culture? [ Reading Skill ],
Defining and non- defining Relative Clauses, Company culture phrases & phrasal verbs [Vocabulary ]
Leaders & Managers : Richard Branson- leader of Virgin [Reading Skill ], Talking about good leaders [Speaking skill ], Getting the most from staff [ Speaking skill ],
Producing a more effective workforce [Speaking skill ], As or Like for Grammar
Competitive Advantage : How the JJ Group prepares tenders [Reading skill],
Phrasal verbs and verb noun colloactions from Elements that give company an advantage [Vocabulary], On winning Contracts and On competitive advantage
[Listening skill ], How does company achieve a competitive advantage ? and Pricing
[Speaking skill], Phrasal verbs and verb noun collocations from Elements that give company an advantage [Vocabulary]
Unit II
Internal Communication : Reading Skill based on Internal messages- memo , email , note, notice, Replying to messages, memo, mail or notice, Vocabulary based on Abbreviations, Future Simple or Future Continuous Tense
Chairing Meetings : Key Phrases for Chair [ Listening Skill ], The Function of the
Chair and Holding Meetings [ Speaking Skill ], Evaluating meetings [ Vocabulary ], A memo summarising action points [ Writing Skill ]
Unit III
A Proposal : Extending the product range and Paul Keene on arts sponsorship [
Listening skill ], Linking words & phrases and Compound nouns [Vocabulary], Passive
Voice ; Infinitive and verb + ing [ Grammar ], Should arts be subsidised ? How sponsorship can promote a company 's image etc ; Role play [ Speaking skill ], A proposal for investigating new markets and for sponsoring an arts
L:2
T:1
P:0
Credits:3
Course Objectives:
•
To enhance the proficiency of spoken English of the students.
•
To improve the grammatical expressions of the students .
•
To refine the writing skills of the students.
Unit I
Corporate Culture : Who is Responsible for Corporate Culture? [ Reading Skill ],
Defining and non- defining Relative Clauses, Company culture phrases & phrasal verbs [Vocabulary ]
Leaders & Managers : Richard Branson- leader of Virgin [Reading Skill ], Talking about good leaders [Speaking skill ], Getting the most from staff [ Speaking skill ],
Producing a more effective workforce [Speaking skill ], As or Like for Grammar
Competitive Advantage : How the JJ Group prepares tenders [Reading skill],
Phrasal verbs and verb noun colloactions from Elements that give company an advantage [Vocabulary], On winning Contracts and On competitive advantage
[Listening skill ], How does company achieve a competitive advantage ? and Pricing
[Speaking skill], Phrasal verbs and verb noun collocations from Elements that give company an advantage [Vocabulary]
Unit II
Internal Communication : Reading Skill based on Internal messages- memo , email , note, notice, Replying to messages, memo, mail or notice, Vocabulary based on Abbreviations, Future Simple or Future Continuous Tense
Chairing Meetings : Key Phrases for Chair [ Listening Skill ], The Function of the
Chair and Holding Meetings [ Speaking Skill ], Evaluating meetings [ Vocabulary ], A memo summarising action points [ Writing Skill ]
Unit III
A Proposal : Extending the product range and Paul Keene on arts sponsorship [
Listening skill ], Linking words & phrases and Compound nouns [Vocabulary], Passive
Voice ; Infinitive and verb + ing [ Grammar ], Should arts be subsidised ? How sponsorship can promote a company 's image etc ; Role play [ Speaking skill ], A proposal for investigating new markets and for sponsoring an arts
References: 1. Effective Business Communication by A.C. Krizan, Patricia Merrier, Joyce Logan, Karen Williams, Cangage Learning, 1st Edition, (2008) Page:2/2 Print Date : 2/26/2014 4:46:27 PM