Communication Plan
Section II: Communication Plan
Jim Jimenez,
MGT311
Sept 11, 2013
Professor Jimenez
Riordan Manufacturing Part II Communication Plan Strategy
Riordan Manufacturing is implementing a Customer Management System across all its operating groups. The system is a critical business decision and is spearheaded by Riordan’s Senior Management Group. After a number of internal studies and review of our current information systems Riordan as an organizational group has determined that one central integrated Customer Management System (CMS) will position the organization to meet a number of key goals and marketing strategies that helps Riordan to meet our customers’ demands and growth requirements.
Outline key concerns and what areas of the business will be impacted by the implementation of the CMS system. The CMS system will impact all areas of the Riordan’s operations. This is the reason upper management is taking a direct role in the presentation and implementation of this critical system. At the start of the year Riordan will post a number of notices at the December company meeting, in all the production floors banners will be placed with the production floors of all the Riordan’s manufacturing plants with the themed “Unifying a Global Team” as the CMS system change message. In January management will lead the kickoff of the CMS project with a company-wide presentation of the reasons for the CMS project, the impact on all operations, the impact for everyone and more importantly the benefits of the CMS project.
Outline of the January presentation as follows:
Areas affected by the CMS change: The CMS project will unify all database or information regarding our customers on one system. CMS will eliminate the problems faced by rapid growth and legacy software. Different regional groups complained that isolated system databases were not being updated and information was not accurate. CMS address all these requirements and provides centralized
Jim Jimenez,
MGT311
Sept 11, 2013
Professor Jimenez
Riordan Manufacturing Part II Communication Plan Strategy
Riordan Manufacturing is implementing a Customer Management System across all its operating groups. The system is a critical business decision and is spearheaded by Riordan’s Senior Management Group. After a number of internal studies and review of our current information systems Riordan as an organizational group has determined that one central integrated Customer Management System (CMS) will position the organization to meet a number of key goals and marketing strategies that helps Riordan to meet our customers’ demands and growth requirements.
Outline key concerns and what areas of the business will be impacted by the implementation of the CMS system. The CMS system will impact all areas of the Riordan’s operations. This is the reason upper management is taking a direct role in the presentation and implementation of this critical system. At the start of the year Riordan will post a number of notices at the December company meeting, in all the production floors banners will be placed with the production floors of all the Riordan’s manufacturing plants with the themed “Unifying a Global Team” as the CMS system change message. In January management will lead the kickoff of the CMS project with a company-wide presentation of the reasons for the CMS project, the impact on all operations, the impact for everyone and more importantly the benefits of the CMS project.
Outline of the January presentation as follows:
Areas affected by the CMS change: The CMS project will unify all database or information regarding our customers on one system. CMS will eliminate the problems faced by rapid growth and legacy software. Different regional groups complained that isolated system databases were not being updated and information was not accurate. CMS address all these requirements and provides centralized