Comparative Growth and Strategy Adoption
Brazil The automobile industry of Brazil is growing extensively. Many international companies like Chevrolet, Ford, Volkswagen, etc. are running their business in this country (Semple, 2011). Automobile industry of Brazil is beneficial for its economy growth. Brazil, automobile industry is the 4th largest automotive market in 2010 as compared to other country because the vehicles sale in 2010 was 3.52 million, up 12% from 2009 and production was 2.27 million in 2010 that was high as compared to 2009. Brazil is the 6th largest producer in the automobile industry. China is the biggest competitor of Brazil because it sells the vehicle on competitive price. 2014 FIFA World Cup and 2016 Olympics will be beneficial for Brazil automobile industry because these events will positively affect on this industry (Semple, 2011). It is assumed that expected growth rate of this industry will be 5-7% from 2011 to 2015. Due to high market growth Toyota, Fiat and Hyundai will increase the number of plants in Brazil.
Russia
Russia automobile industry is adverse impacted by economic crises of different country. Sales and production of the vehicles is declined during the recession. In 2010 automobile industry gradually return to growth. Automotive vehicle manufacturing, retail and components increased over US$21.6 billion in 2010. Few automobile companies are available in the Russia and the contribution of this industry in BIC production is declined 5% that shows the condition of the industry is not good as compare to Brazil, China and India (Ernst & Young, 2011). For improving the condition of the industry Russian government supports it and introduces different programs that motivate the investor. It is assumed that in 2010 to 2015 this industry will grow 2 - 4 % due to high investment of automobile companies.
India
Condition of the automobile industry in India is good as
References: Semple,J . (2011). Brazil: growth to continue, but in the shadow of 2010. Retrieved August 5, 2011 fromhttp://www.automotiveworld.com/news/manufacturing/86224-brazil-growth-to-continue-but-in-the-shadow-of-2010 Wu, A. (2007). Changing Gears: China’s Automobile Industry Revs Up. Retrieved August 5, 2011 from http://www.ceibs.edu/link_c/latest/images/20080107/8367.pdf Moon, H. C. (2009). Global Business Strategy: Asian Perspective. Singapore: World Scientific. Ernst & Young. (2011). Retrieved August 5, 2011 fromhttp://www.ey.com/RU/en/Industries/Automotive/Getting-up-to-speed---Russia-and-CIS-market Indian auto industry.(n.d). Retrieved August 5, 2011 fromhttp://www.iim-delhi.com/upload_events/04Indian_Auto_Industry_MARUTI.pdf