Ad number one is an advertisement for a college named Niemeyer University. It shows a slogan saying "My buildings will be my legacy they will speak for me long after I am gone". This slogan along with the visual image of the plans for the building being created is meant to inspire people who see the ad to want to attend the school.
The first ad does not include any information on the program. It also lacks any statistics on what the program that is being advertised entails. This