Comparison Of Wal-Mart And Target Corporation
Wal-Mart Stores, Inc and Target Corporation Wal Mart and Target Corporation are two US- based giant discount retailers operating around the world. The existence of such types of stores on the market is very important. No other discount retailers are more popular than Wal- Mart and Target, and both companies have been successful affecting many customers positively. This paper would analyze their industry market position, strategies of companies, their strength and weaknesses (SWOT analysis). As a result their customer centricity and strategy; they were able to generate their revenues and profits. Also, a special attention will be given to recent trends and key success factors, code of ethics employed by each company and their social responsibility.
…show more content…
Wal-Mart is a multinational retail corporation that was founded by Sam Walton in 1962 in Rogers, Arkansas. It operates in various chains of large discount departmental stores and warehouse stores. Wal-Mart operates in three segments: Wal-Mart U.S., online retail operations, walmart.com; and Wal-Mart International which includes several formats of retail stores, restaurants, wholesale clubs, including Sam 's Clubs. Wal-Mart’s segments have business in six merchandise units: grocery, electronics, pharmacy, stationery, apparel and furniture’s. The unique aspect of this company is that the segment also provides financial services and related products, including money orders, prepaid cards and wire transfers. Today, Wal-Mart still remains a family owned business and is the biggest private employer in the world. Its top competitor include: target, Kmart, Costco, and BJ’S Wholesale …show more content…
Wal-mart’s profit margin looks relatively stable over time and it is slightly above Target’s profit margin in some years. Wal-Mart’s profit margin increases in 2012 then dropped after that year. Wal-mart’s boasted a strong ROA of a 9.33% in 2010. This is higher than to Target’s and slightly better because Target’s was roughly 6.61%. Wal-mart’s is also strong in profit margin in 2009, 2010, 2011 compared to the same years for Target. There has also been a drop in profit margin in 2011, so further analysis would be needed. Target has the strongest profit margin in 2012 compared to
Wal-Mart is a multinational retail corporation that was founded by Sam Walton in 1962 in Rogers, Arkansas. It operates in various chains of large discount departmental stores and warehouse stores. Wal-Mart operates in three segments: Wal-Mart U.S., online retail operations, walmart.com; and Wal-Mart International which includes several formats of retail stores, restaurants, wholesale clubs, including Sam 's Clubs. Wal-Mart’s segments have business in six merchandise units: grocery, electronics, pharmacy, stationery, apparel and furniture’s. The unique aspect of this company is that the segment also provides financial services and related products, including money orders, prepaid cards and wire transfers. Today, Wal-Mart still remains a family owned business and is the biggest private employer in the world. Its top competitor include: target, Kmart, Costco, and BJ’S Wholesale …show more content…
Wal-mart’s profit margin looks relatively stable over time and it is slightly above Target’s profit margin in some years. Wal-Mart’s profit margin increases in 2012 then dropped after that year. Wal-mart’s boasted a strong ROA of a 9.33% in 2010. This is higher than to Target’s and slightly better because Target’s was roughly 6.61%. Wal-mart’s is also strong in profit margin in 2009, 2010, 2011 compared to the same years for Target. There has also been a drop in profit margin in 2011, so further analysis would be needed. Target has the strongest profit margin in 2012 compared to