Competitive Analysis of “Rosuvastatin” & “Telmisartan” in the Pharmaceutical Industry Conducted at Coimbatore, Tamilnadu”
Competitive analysis of
“ROSUVASTATIN” & “TELMISARTAN” ” for Cipla pharmaceutical in the pharmaceutical industry conducted at Coimbatore, Tamilnadu
Submitted in partial fulfillment of the award of the degree of
Master of Business Administration
Mahatma Gandhi University
Submitted By
MANISH.K.B
Reg.No 60810
Under the Guidance of
ANU ANNA ANTHONY
[pic]
Sree Narayana Guru Institute of Science & Technology North Paravur, Ernakulam 2005-2007
Date: 30/08/2006
CERTIFICATE
This is to certify that the project titled “Competitive analysis of “ROSUVASTATIN” & “TELMISARTAN” in the pharmaceutical industry conducted at Coimbatore, Tamilnadu” submitted by MANISH.K.B In partial fulfillment of the requirement for the award of the degree Master of Business Administration (MBA) programme of Sree Narayana Guru Institute of Science and Technology (SNGIST) affiliated to Mahatma Gandhi University during 2005 -2007, is a bonafide record of work done by him under my supervision and guidance and this certificate is not issued to endorse the opinion and results expressed in this report.
Anu Anna Anthony Ms Ranjini …….
Faculty Guide HOD
Dr. Anandakuttan B Unnithan Director (SNGIST)
ACKNOWLEDGEMENT
I would like to express my sincere thanks to Dr. Anandakuttan B. Unnithan, B.Tech, M.B.A director of Sree Narayana Guru Institute of Science and Technology North Paravur.
I am very thankful to Mrs.Renjini Jaikumar, M.B.A Head of the Department of Management for her kind and help and encouragement.
I wish to express my heartiest thanks to Mrs. Anu Anna Anthony M.B.A, for her valuable guidance suggestion and kind encouragement through the entire phase of the project.
I wish to express my sincere thanks to Mr. FIROZ the area manager and all other staff of Cipla, Coimbatore branch for providing valuable support for the project.
“ROSUVASTATIN” & “TELMISARTAN” ” for Cipla pharmaceutical in the pharmaceutical industry conducted at Coimbatore, Tamilnadu
Submitted in partial fulfillment of the award of the degree of
Master of Business Administration
Mahatma Gandhi University
Submitted By
MANISH.K.B
Reg.No 60810
Under the Guidance of
ANU ANNA ANTHONY
[pic]
Sree Narayana Guru Institute of Science & Technology North Paravur, Ernakulam 2005-2007
Date: 30/08/2006
CERTIFICATE
This is to certify that the project titled “Competitive analysis of “ROSUVASTATIN” & “TELMISARTAN” in the pharmaceutical industry conducted at Coimbatore, Tamilnadu” submitted by MANISH.K.B In partial fulfillment of the requirement for the award of the degree Master of Business Administration (MBA) programme of Sree Narayana Guru Institute of Science and Technology (SNGIST) affiliated to Mahatma Gandhi University during 2005 -2007, is a bonafide record of work done by him under my supervision and guidance and this certificate is not issued to endorse the opinion and results expressed in this report.
Anu Anna Anthony Ms Ranjini …….
Faculty Guide HOD
Dr. Anandakuttan B Unnithan Director (SNGIST)
ACKNOWLEDGEMENT
I would like to express my sincere thanks to Dr. Anandakuttan B. Unnithan, B.Tech, M.B.A director of Sree Narayana Guru Institute of Science and Technology North Paravur.
I am very thankful to Mrs.Renjini Jaikumar, M.B.A Head of the Department of Management for her kind and help and encouragement.
I wish to express my heartiest thanks to Mrs. Anu Anna Anthony M.B.A, for her valuable guidance suggestion and kind encouragement through the entire phase of the project.
I wish to express my sincere thanks to Mr. FIROZ the area manager and all other staff of Cipla, Coimbatore branch for providing valuable support for the project.
Bibliography: BOOKS • Kotler P, Marketing Management, Prentice Hall of India Private Ltd, Eleventh Edition, New Delhi, 2002 • Kothri.C.R, Research Methodology, Wishwa Prakashan, second Edition ,New Delhi, 2002 • Pandey.I.M Financial Management, Vikas Publishing House,Eighth Edition, New Delhi, 2003