Term Paper Report
On
Consumer Behaviour in Hyundai Motors
Submitted in partial fulfilment of the requirements of
Bachelor of Commerce Honours (B.COM H)
Amity University Haryana, Gurgaon (Manesar)
Guided By: Submitted By:
Mrs. Vasundra Dhingra Anand Dhull
Faculty of Amity Business School, B.Com (H) 2nd Year Amity University Haryana. Roll No. A50004611036
Acknowledgement
Words are indeed inadequate to convey my deep sense of gratitude to everybody. This project is an outcome of all the efforts and co-ordination of various people to whom I shall always remain grateful.
In this present world of competition there is a race of existence in which those who are having will to come forward will succeed. Project is a bridge between practical and theoretical working, by knowing this fact I have committed myself for the project.
I am highly indebted to Ms Ranjana Kothari (my project guide) who has set the ball rolling to understand each and every minute details of project. She has been a source of inspiration through her constant guidance, personal interest, prompt assistance, valuable interest, encouragement and untiring help. I convey my sincere thanks to her. In spite of her busy schedule, she always found time to guide me. I am very much obliged to her.
The experience was novel one and I would like to thanks my family members and my friends for their support and encouragement to carry out this work on time.
I would also like to thanks all those people whose advice and
Guidance has been of immense importance for the completion of
Research report.
Anand Dhull
Bcom(Hons.) 2011-2014
Table of Contents
S.No | Table of contents | Page no. | 1 | Acknowledgement | 2 | 2 | Consumer Behaviour | 4 | 3 | Automobile industry in India | 9 | 4 | Hyundai motors India Limited | 20 | 5 | Objectives of the Study |
Bibliography: 1. Wikipedia 2. www.hyundai.in 3. www.autoindustry.co.in