On 2nd April 2014 Buy this report to learn more!
Report description overview:
Canadean’s Understanding Consumer Trends and Drivers of Behavior in the Chinese Dairy Food Market identifies promising areas for future growth, with a forecast CAGR of 8.1%, giving you the upper hand over your competitors. You will secure a proper understanding of shifting market dynamics which will enable you to amend your business plans accordingly to allow maximum sales. You will gain an explicit understanding of the relationship between key drivers of consumer demand in the Dairy Food Market in China enabling you to indentify the key areas in which you want to compete in the future.
This report provides an overview of the Chinese Dairy Food market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development for effectively targeting the most pertinent consumer need states and offers strategic recommendations to capitalize on the evolving consumer landscape.
Key Findings
China's Dairy market is one of the biggest markets worldwide by value and volume.
Consumers aged 55 and over are the key consumers of Dairy products in China.
Chinese consumers select Dairy products based on their ability to meet life stage related and age-specific needs. This doesn't just apply to children, with older adults increasingly aware of their specific nutritional needs.
Low osteoporosis awareness provides manufacturers with an opportunity to educate consumers about the disease and explain Dairy's role in averting it.
Reasons to buy this Report
This report brings together consumer analysis and market data to provide actionable insight into the behavior of Chinese Dairy consumers. This is based on Canadean's unique