Corning Inc
Corning Incorporated: A Network of Alliances
Background
Corning Incorporated has established a strong reputation in the specialty glass market. Corning Incorporated helped pioneer the initiative for businesses to incorporated research laboratories in their business operations; and has been a leader in technology-based research for some year. Corning’s initial focus was on the U.S. market but it consistently makes strides to becoming a more international company. One of the major strides Corning has taken is transforming its traditional organizational structure to a matrix representing a network of alliances. The work environment present at Corning is very flexible and cooperative. Corning does not micromanage its business and relies on entrepreneurial spirit and ambitious goals. Corning invests in its employees and encourages its managers to be coaches and mentors to their team. Furthermore, Corning has established an operating strategy to bring more focus to its wide variety of businesses. Corning currently operates in 4 segments: consumer housewares, specialty materials, telecommunications and laboratory sciences. Corning has established a company culture that links these 4 segments and guides there business. Corning’s company culture has established priorities in technology, common value, and shared resources to develop “world-class” quality. In addition, Corning has instilled the pursuit of joint ventures into its company structure. Joint venture partnerships have increased the complexity of Corning’s business sectors and have helped Corning become an evolving network of businesses. Corning has found difficulty in managing the financial and technical resources required to support the variety of its businesses. In addition, it foresees tremendous opportunities from its innovative technologies. Corning believes that these opportunities can be applied to young, expanding markets and is faced with 3 proposals. The first proposal takes
Background
Corning Incorporated has established a strong reputation in the specialty glass market. Corning Incorporated helped pioneer the initiative for businesses to incorporated research laboratories in their business operations; and has been a leader in technology-based research for some year. Corning’s initial focus was on the U.S. market but it consistently makes strides to becoming a more international company. One of the major strides Corning has taken is transforming its traditional organizational structure to a matrix representing a network of alliances. The work environment present at Corning is very flexible and cooperative. Corning does not micromanage its business and relies on entrepreneurial spirit and ambitious goals. Corning invests in its employees and encourages its managers to be coaches and mentors to their team. Furthermore, Corning has established an operating strategy to bring more focus to its wide variety of businesses. Corning currently operates in 4 segments: consumer housewares, specialty materials, telecommunications and laboratory sciences. Corning has established a company culture that links these 4 segments and guides there business. Corning’s company culture has established priorities in technology, common value, and shared resources to develop “world-class” quality. In addition, Corning has instilled the pursuit of joint ventures into its company structure. Joint venture partnerships have increased the complexity of Corning’s business sectors and have helped Corning become an evolving network of businesses. Corning has found difficulty in managing the financial and technical resources required to support the variety of its businesses. In addition, it foresees tremendous opportunities from its innovative technologies. Corning believes that these opportunities can be applied to young, expanding markets and is faced with 3 proposals. The first proposal takes