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Corporate Social Responsibility Presentation
Corporate Social
Responsibility
Presentation
University Of Greenwich
Nguyen Son Hieu,831580

I. What is CSR?
• ‘ The social responsibility of business encompasses the economic, legal, ethical and discretionary expectations that a society has of organizations at a given point in time ’
[Carroll, 1979]

• CSR functions as a mechanism to enhance a positive impact on the environment and stakeholders.

Types of CSR
• CSR takes place in different forms, ranging from :
- Giving away food or cash to charity
- Community involvement ( clubs, society ….)
- Engineering CSR into products ( integrating green initiatives for example) II. What does CSR bring into firms?
• Advantages :

1) Improve reputation
“When Retailers Do Good, Are Consumers More Loyal?”
Kardashian, Kirk (2013)

2) Having a good impact on long-term profits
3) Deregulate government regulations
4) Correct the external costs of firms

“CSR isn 't a particular programme, it 's what we do every day, maximising positive impact and minimising negative impact.”
London Responsible Business Summit

What does CSR bring into firms?
• Disadvantages:

1) Lower short-term profits, damaging bonuses
2) Impose hidden costs passed on to stakeholders

3) May become a distraction to the ultimate purpose of company
“You have to make money first to give it away.”
Jack and Suzy Welch (2009)

III. Social obligations and responsibility of businesses
• “ The social responsibility of business is to increase its profits”
Milton Friedman

The social responsibility of business comprises of certain duties towards entities

Tesco
• Partners with community groups and agencies to finance skill trainings for local community

• Provides jobs to local residents ,helps to build community support for the stores and community protection in what are often high-crime areas.
• Developing new retail stores in under served areas

BP and Deepwater Horizon
• 200 million gallons of crude oil was pumped into the Gulf of Mexico for a total of 87 days.


References: Accessed November 13, 2014, THE REGIONAL ECONOMIST, https://www.stlouisfed.org/publications/re/articles/?id=1258 • Hoch, Maureen. "New Estimate Puts Gulf Oil Leak at 205 Million Gallons." PBS Newshour. Accessed November 13, 2014, http://www.pbs.org/newshour/rundown/new-estimate-puts-oil-leak-at-49-million-barrels/. • Hopkins, Michael (April 2011), “Definition of Corporate Social Responsibility”, MHC International Monthly Feature”. Accessed November 13, 2014, http://mhcinternational.com/articles/definition-of-csr • Kardashian, Kirk (2013). "When Retailers Do Good, Are Consumers More Loyal?”. Accessed November 13, 2014, http://www.tuck.dartmouth.edu/newsroom/articles/when-retailers-do-good-are-consumers-more-loyal • Tesco top 10 Twitter brands, May 22, 2013” • Welch ,Jack and Suzy (May 20, 2009), ‘’Corporate Social Responsibility in a Recession’’, Bloomberg BusinessWeek Magazine”. Accessed November 13, 2014, http://www.businessweek.com/magazine/content/09_22/b4133000801325.htm November 13, 2014,http://usatoday30.usatoday.com/news/nation/2010-05-25-oil-spill-victims-memorial_N.htm
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