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Corporate Strategy

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Corporate Strategy
TABLE OF CONTENT PAGE NUMBER
1.0 Executive Summary 2
2.0 Company Background 2 2.1 Mission 2 2.2 Vision 2
3.0 Environmental Analysis 2 3.1 PEST analyses 2 3.1.1 Political 2 3.1.2 Economical 3 3.1.3 Social 3 3.1.4Technological 4
3.2 Porter’s five forces 4 3.2.1The Bargaining Power of Customer 4 3.2.2 The Bargaining Power of Suppliers 5 3.2.3 The Threat of New Entrants 5 3.2.4 The Threat of Substitute Products 5 3.2.5 The Intensity of Competitive Rivalry 5
4.0 Strategic Competitive Advantage and Major Weakness 6 4.1 Strengths 6 4.2 Weakness 7 4.3 Opportunities 7 4.4 Threats 8
5.0 Recommendations 8 5.1 Stability Strategy 9 5.2 Defensive Strategy 9
6.0 Justification of Strategy 9
7.0 Conclusions 10
8.0 References 11

1.0 Executive Summary
IOI Group is a company listed in Bursa Malaysia that business include palm oil plantation, properties and investment. mainly focusing IOI Group organization strategy is towards entering into globalization as every business is aiming to expanding. Certain corporate strategy components to be looked into which include mission, SWOT analysis of organization, Porter’s five forces as implementation of corporate strategies to justify the implemented strategies.

2.0 Company Background This is group of companies calling it or themselves IOI Group they are leaders when it comes to palm oil and also matters regarding properties in Malaysia. Their main focus is mainly only palm oil business that is the palm oil plantations which it does its own refineries, and also manufacturing chemical like oleo chemical and also refining things like cooking oils and fat (IOI Annual Report 2012). On the other it concentrates well on matters



References: Its main and most definite plan on its mission strategy has been to gain high profit margins through offering products of best quality and values (IOI Group Oleochemical, 2013).

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