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Cross Cultural Perspective

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Cross Cultural Perspective
Cross-Cultural Perspectives
Cheryl Byers
ETH/316
February 16, 2015
Kevin Forsberg
Cross-Cultural Perspectives
Cross-cultural perspectives are just that, an individual perspectives of other another culture in comparison to another. Cola-Cola was created May 8, 1886 by John Pemberton and Jacobs’ Pharmacy was the first place it was served at. In 1906, Coca-Cola expanded to three countries outside the United States. In 1912, they expanded to the Philippines and then to Asia for the first time. In the late 1920’s, Coca-Cola formed a Foreign Department that would supply their concentrate to 10 other countries. Coca-Cola started a couple of bottling operations in India, one at Mehdiganj, Uttar Pradesh in 1999 and another one in 2000 at Plachimada, Kerala. Environmental issues began to surface at these two India locations shortly thereafter.
Environmental Issues
India has several Coca-Cola bottling operations throughout their country. The two that will be discussed are the ones in Uttar Pradesh and Kerala, in particular. These two plants have similar issues that they are facing, including closure of their operation. If the ISO14001 standard was utilized before and during the operation of these two plants, the outcome would have been considerably different. According to "ISO14001:2004 EMS Requirements" (2004), “ISO 14001:2004 is applicable to any organization that wishes to implement, maintain and improve an environmental management system; assure itself of its conformance with its stated environmental policy; demonstrate such conformance to others; seek certification/registration of its environmental management system by an external organization; make a self-determination and self-declaration of conformance with this international standard.”
Uttar Pradesh Location
The plant in Uttar Pradesh was opened in 1999 and the people were not happy about it from the beginning. Coca-Cola started proceedings to expand the water table for consumption which ultimately



References: Coca-Cola forced to close India bottling factory over excessive water use, pollution. (2014). Retrieved from http://rt.com/news/167012-coca-cola-factory-closed-india/ Coca-Cola Plant Shut Down in India. (2014). Retrieved from http://www.indiaresource.org/news/2014/1020.html Ethical issues concerning Coca-Cola in India. (2009). Retrieved from http://imaginecorporation.blogspot.in/2009/08/ethical-issues-concerning-coca-cola-in.html Hansia, F. (2014). Coca-Cola Forced To Shut Bottling Plant in India. Retrieved from http://www.corpwatch.org/article.php?id=15963 ISO 14001:2004 EMS Requirements. (2004). Retrieved from http://www.itgovernanceusa.com/shop/p-644-iso14001-iso-14001-ems-requirements.aspx?gclid=CLqom7Gt6MMCFYeTfgodzVAAUw#.VOLgEvmAEbI

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