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ctrip PPT

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ctrip PPT
By Group 1

Brief Introduction of Ctrip

By Group 1

Introduction
 A mainland China-focused travel agency, founded in 1999 and headquartered in Shanghai. Has 16 branch offices in Beijing and other major cities throughout China, currently employs more than 12,000 people.
 Provides over 50 million registered members with comprehensive services including hotel reservations, flight ticketing, packaged tours, corporate travel management and so on.  A leading hotel booking service center in China, which has over
5,000 domestic and overseas member hotels can be reserved.
Over 36 million travelers book hotels through Ctrip yearly.
 A China's leading flight ticketing service platform, booking over
30 million tickets yearly with all Chinese and major
By Group 1 international airlines.

Development History
 Founded by James Liang, Neil Shen, Mi n Fan, and Ji Qi in 1999.

 Listed on NASDAQ on December 9, 20
03 in a Merrill Lynch-led offering.
 Register members exceeded 10 million in December, 2005.
By Group 1

Development History
 Pushed out the online travelling management system in March, 2007.

 The English website was put into operation in
March, 2008.
 “Ctrip.com wireless” WAP site was put into operation in April, 2010.
 In January 12, 2011, Ctrip decided on a strategic investment on “meal ordering secretary”
By Group 1

China’s Online Traveling Operation Model
B2B
B2B
Communication
Communication and and transaction transaction platform platform among among tourism tourism enterprises enterprises Travel Site
B2C
B2C
Mass
providing
Mass tourism tourism platform, platform,Platform providing comprehensive service comprehensive traveling travelingMode service

Advanced
Advanced searching searching skill; skill; Information
Information integration; integration; Search
Price
comparing
Price inquiries inquiries and andVertical comparing service; service;Engine Mode
User
User comment comment Earn
Earn commissions commissions through through agencies agencies of

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