PURPOSE:
As part of the requirements for International trade, individual assignments were given to research on a country and to set-up a company that would be based on the country of choosing. Assumptions for the research paper is that as theoretical corporations, we have unlimited sources of capital. This paper is submitted in fulfillment of course requirements.
ABSTRACT
This paper is about Cuba and the setting up of a 5-star medical resort. A medical resort is a hybrid state of the art medical institution with the amenities of a 5 star vacation resort.
By discussing Cuba, its economy and strengths, we would be able to understand the countries unique competitive advantage as a country and tap this advantage to make a profitable business venture. This paper will discuss how a medical resort can make this a possibility.
BACKGROUND
Cuba is located in the Caribbean. It is an archipelago of around 4,000 islands at the north of the Caribbean Sea and is bordered by the United States and the Bahamas to the North, Mexico the West, Haiti to the East and Jamaica and Cayman Islands to the South.[1]
The total land area is 110,860 km2 with the island Cuba covering almost 90% of the country’s total land area. It has a tropical climate with two seasons: the dry season running from November to April and the rainy season from May to October.
It is the largest island nation in the Caribbean, with a population of 11,241,161.[2] It has a very diverse populace, with intermarriages fairly common such that ethnic diversity statistics are difficult to determine. Altogether, the estimates of Cubans with African descent range from 34% if the population to as high as 62%.
Cuba has also one of the lowest birth rates in the Western Hemisphere, and in fact since 2006 the population has been declining.
HISTORY and GOVERNMENT
Cuba was one of the most important colonies of the Spanish Empire. It was a key trading post for its