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Cultural Characteristics of Us and Dubai

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Cultural Characteristics of Us and Dubai
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‘Cultural characteristics of United States and Dubai’

Introduction
United States has been known as the leading country in the world. They have strong increases of productivity, low inflation and unemployment rate. But in the 1980s the income rates has decelerated.
Reuters states that the declining in global economy and maintaining cost efficiency would not prevent companies to implement the international assignment i.e. sending employees overseas. The article addresses this issue and shows the cultural characteristics and values of United States.
Moreover, this essay will focus on Geert Hofstede’s value dimensions of United States which are acquire from the article, namely individualism, low power distance, masculinity and low uncertainty avoidance. Secondly, this essay will also evaluate the cultural characteristics of United Arab Emirates in order to explain the causes of Marc Lawlor; an employer who is appointed to work in Dubai for 12 months had tough time while implementing his jobs.

Discussion
According to Hofstede’s value dimensions, United States scores the highest value for individualism that is 91 on the scale of 100. It also gives us evidence that United States has loose relationships between individuals and they are expected to take care of themselves or their family. Scott Sullivan, an executive vice president of Brookfield Global Relocation Services states short term assignments has been growing and “They’re cheaper because it doesn’t involve bringing the family”. Thus, this statement shows most companies are implementing the short term assignments for their own benefit i.e. reducing cost of sending employees overseas while not bothering the employers’ families.
In terms of psychological needs in the Maslow’s hierarchy model; individualism is associated with achievement motivation. This is shown in the article that Marc Lawlor agreed to the 12-month working period in Dubai in order to enhance his international experience to

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