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customer behaviour
Jardeleza, AAP
E-COM P 1st

Introduction to E-Commerce
What is Electronic Commerce?
Commerce
- The exchange of commodities, buying and selling, of products and services requiring transportation, from location to location is known as commerce.
E-Commerce
- From a communications perspective, e-commerce is the delivery of information, products/services or payments via telephone lines, Fax, computer networks or any other means.

What is Electronic Commerce?
From an online perspective, e-commerce provides the capability of buying and selling products and information on the internet and other online services.
It refers to a wide range of online business activities for products and services.
Any form of business transaction in which the parties interact electronically rather than by physical exchanges or direct physical contact.

Difference between E-Commerce & E-Business
Electronic commerce or "e-Commerce"
E-commerce covers online processes that touch customers, suppliers and external partners, including sales, marketing, order taking, delivery, customer service, purchasing of raw materials and supplies for production.
More sophisticated system such as flight and hotel reservation system. e-Commerce breaks into two components:
Online Shopping - the scope of information and activities that provides the customer with the information they need to conduct business with you and make an informed buying decision. Online Purchasing - the technology infrastructure for the exchange of data and the purchase of a product over the Internet. Online purchasing is a metaphor used in business-to-business e-Commerce for providing customers with an online method of placing an order, submitting a purchase order, or requesting a quotation.

E-Business is a super-set of E-Commerce.
E-business includes e-commerce but also covers internal processes such as production, inventory management, product development, risk management, finance, and human resources.

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