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Customer Preference
A STUDY ON CUSTOMER PREFERENCE TOWARDS BAJAJ TWO WHEELERS WITH SPECIAL REFERENCE TO KOLLAM

A project report Submitted to Amrita Vishwa Vidyapeetham in partial fulfilment of the award of the degree of
Bachelor of Business Management

Submitted by
VISHNU PRASAD
AM.AR.U3BBM10144
Under the guidance of
Project Mentor: External Guide:
Mr Vinod Kallada Mrs Deepa (GM, HR)
Lecture, Amrita school of arts and science

Department of commerce and Management
Amrita Vishwa Vidyapeetham
Amritapuri, Kollam
July, 2012

TABLE OF CONTENTS

CERTIFICATE OF THE GUIDE
Mr Vinod Kallada
Amritapuri
This is to that the report entitled “Study on customer preference towards Bajaj two wheelers with special reference to kollam district in Sarathy motors has been prepared by Mr. Vishnu Prasad under my supervision and guidance, for the fulfilment of Bachelor of Business Management. His field work is satisfactory.

Date: signature of the Guide:

DECLARATION
I do hereby declare that this project work entitled “Study On Customer Preference Towards Bajaj Two Wheelers With Special Reference To Kollam, submitted by me for the partial fulfilment of the required for the award of Bachelor of Business Management (BBM) is a record of my own research work under the guidance of Mrs. Deepa, GM (HR), Sarathy motors ltd and Mr.Vinod Kallada, Department of Commerce and Management of Amrita School of Arts and Science, Amritapuri. I certify that the project is my own work and has not been submitted earlier for the award of any degree or diploma to any

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