customer relationship management
1.2 OBJECTIVES OF THE STUDY
To know the factor which influence to buy the two wheeler in SRI Meenakshi Honda
To know consumer behaviour while purchasing of two wheeler.
To identify the various factors leading the customer to purchase Honda two-wheeler.
To find out the reasons for buying the Honda two-wheeler
To study the behavioural factors of consumers in two wheelars
To analyse the impack of behavioural factors of consumer and choosing particular branch
To the study the consumers opinion regarding features like appearance,mileage,price etc
A STUDY ON ETIQUETTE and ATTITUTDE towards HONDA BIKE CUSTOMERS in SOUTH TAMILNADU with SPECIAL REFERENCE TO SRI MEENAKSHI motors pvt. ltd.
1. Name :
2. Age: [ ] 18-25 [ ] 25-40 [ ] 41-50 [ ] 51-above
1 Sex: [ ] Male [ ] Female
2 8. Marital Status:
a) Married b) Single
5. Education: [ ] Secondary [ ] Higher Secondary [ ] Graduate [ ] Post Graduate
6. Occupation: [ ] Business [ ] Employee [ ] Student [ ] Others
7. What is your monthly house hold income? [ ] Below- 5000 [ ] 5000-15000 [ ] 15000-30000 [ ] Above 30000
8. Name of the previous bike you had and mention the reason for changing the bike?? ________________________________________
9. How do you come to know about Honda Bikes? [ ] Advertisement [ ] Friend [ ] Relations [ ] Others
11. Are you satisfied with the pricing of the Honda Bike?
[ ] Highly Satisfied [ ] Satisfied [ ] Neutral [ ] Dissatisfied [ ] highly dissatisfied
12. How do you choose Honda as a better one? [ ] Perfect price [ ] Perfect quality [ ] Perfect mileage [ ] All the above 13. Have you visited bikes of other brands before purchasing Honda ? [ ] Yes [
To know the factor which influence to buy the two wheeler in SRI Meenakshi Honda
To know consumer behaviour while purchasing of two wheeler.
To identify the various factors leading the customer to purchase Honda two-wheeler.
To find out the reasons for buying the Honda two-wheeler
To study the behavioural factors of consumers in two wheelars
To analyse the impack of behavioural factors of consumer and choosing particular branch
To the study the consumers opinion regarding features like appearance,mileage,price etc
A STUDY ON ETIQUETTE and ATTITUTDE towards HONDA BIKE CUSTOMERS in SOUTH TAMILNADU with SPECIAL REFERENCE TO SRI MEENAKSHI motors pvt. ltd.
1. Name :
2. Age: [ ] 18-25 [ ] 25-40 [ ] 41-50 [ ] 51-above
1 Sex: [ ] Male [ ] Female
2 8. Marital Status:
a) Married b) Single
5. Education: [ ] Secondary [ ] Higher Secondary [ ] Graduate [ ] Post Graduate
6. Occupation: [ ] Business [ ] Employee [ ] Student [ ] Others
7. What is your monthly house hold income? [ ] Below- 5000 [ ] 5000-15000 [ ] 15000-30000 [ ] Above 30000
8. Name of the previous bike you had and mention the reason for changing the bike?? ________________________________________
9. How do you come to know about Honda Bikes? [ ] Advertisement [ ] Friend [ ] Relations [ ] Others
11. Are you satisfied with the pricing of the Honda Bike?
[ ] Highly Satisfied [ ] Satisfied [ ] Neutral [ ] Dissatisfied [ ] highly dissatisfied
12. How do you choose Honda as a better one? [ ] Perfect price [ ] Perfect quality [ ] Perfect mileage [ ] All the above 13. Have you visited bikes of other brands before purchasing Honda ? [ ] Yes [