MAY/JUNE 2010
CARIBBEAN EXAMINATIONS COUNCIL
SECONDARY EDUCATION CERTIFICATE
EXAMINATION
PRINCIPLES OF BUSINESS
Paper 02 – General Proficiency
2 hours
27 MAY 2010 (a.m)
Answer the THREE questions in Section I, ONE question in Section II and ONE question in Section III as indicated.
DO NOT TURN THIS PAGE UNTIL YOU ARE TOLD DO TO SO
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01240020/F 2010
SECTION I
Answer the THREE questions in this section.
1. (a) Define the term ‘business plan’. (2 marks)
(b) Describe the following elements of a business plan:
(i) Business Identification
(ii) Product or Service Description
(iii) Market Strategy
(iv) Organization or Management (8 marks) (c) Identify FOUR elements which the Executive Summary should contain. (4 marks)
(d) State THREE reasons why a business plan is necessary. (8 marks)
Total 20 marks
2. (a) State the difference between a simple contract and a ‘mere agreement’. (4 marks)
(b) List FOUR requirements of a valid contract. (4 marks)
(c) John Pebbles requested Albert Rock to transport a group of young people to a concert. The agreed cost of the trip was $5000. John made a down payment of $100. However, the group felt that the price was too much, and decided to cancel the trip. Albert was not informed about the change of plans so he presented his transport at the appointed time to take the group to the concert. John Pebbles then told Albert that he was very sorry that the group had changed its plans. Albert demanded that John pay him immediately or face the courts. John refused to pay on the grounds that he received no service