CONSULTANCY PROPOSAL
Group A Team 6 – Consumer Asia Consulting Co. Turnaround Strategy for Danone’s China business using McKinsey’s Organizational Health Index Model
P r o f . L o r r a i n e U h l a n e r , O r g a n i z a t i o n P e r f o r m a n c e : A s s e s s m e n t & I m p r o v e m e n t .
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TURNAROUND STRATEGY FOR DANONE IN CHINA
TABLE OF CONTENTS
Sr. No. 1
Topic The Industry in China
Page Number 3
1.1 Relevant Business Segments – Dairy & Bottled Water
3
1.2 Market Attractiveness & Challenges
4
2
Groupe Danone & its China Business
6
2.1 Corporate Strategy
6
2.2 Chinese Operations overview
7
3
Problem Statement
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4
Organizational Health Index Model
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4.1 OHI outcome analysis
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4.2 Key Issues within OHI framework
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5
Key Objectives