During the Gilded Age, the leaders of industry worked towards self-interest, and thus were called "robber barons." In this time period, the focus of these barons was to earn as much money as possible. Many Americans were disgusted with this plan. The less-than-fortunate ridiculed the greedy business leaders and demanded fairness (doc. B). Several workers even hoped to attain equality, and worked toward this goal through strikes, such as the Pullman Strike of 1894. However, for the lucky ones sitting at the top of the social ladder, mass money-making was the foremost goal. This was achieved through two different methods: vertical integration and horizontal integration. The latter was used by John D. Rockefeller, the king of oil. Horizontal integration is the process of buying the smaller companies that might compete with one company. For example, Rockefeller's Standard Oil Company smaller oil and gas companies (doc. C). Vertical integration is the process of controlling all aspects in a business. The Gilded Age brought corporate greed at its fullest, especially during the 1880s and 1890s. Industries, especially the Standard Oil Company, were looked down upon, but nothing could stop the power of those titanic business empires (doc. D). Thus was the life of a robber baron; stomp out the competition, take as much money as possible, and disregard the poor.
Despite the disgraceful actions of the robber barons, industrial leaders were sometimes the shining examples of industrial statesmen. The greatest example was the economic revolution that occurred. America was, and is, made up of immigrants because it is widely know as the "land of opportunity." Here, a man could earn his living depending on how hard he works. The industrial leaders represented a common man earning his wealth instead of inheriting it. For example, Andrew Carnegie was a Scottish-American who started with meager beginnings. His family was impoverished, and in 1851, he started working as a telegraph messenger for $2.50 a week. Through wise business decisions over the years, he became a successful millionaire. The course of earning money brought a significant change to the world of finance (doc. A). In fact, some Americans preferred this lifestyle. According to Carnegie's "The Gospel of Wealth," the "irregularity of wealth" is better than "universal squalor" (doc. E). He means that it's plausible for the poor to become the rich, and the rich to help the poor. He, among other greats like Rockefeller, felt it was important to give back to society. Some entrepreneurs donated millions to others, thus becoming great industrial leaders (doc. H).
In general, the industrial leaders of the nineteenth century were robber barons before industrial statesmen. However, now that America is aware of the good that business titans can do, perhaps future generations will take after the statesmen.
Source:
Documents specified in the 2005 AP American questions
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