Know the purpose of managing physical and technological resources.
Buildings and facilities.
Starbucks is a coffee company which is famous in the whole world. it has lots of buildings in the whole world. the stores lay mostly in the Centrum of a city.
Starbucks have many facilities available. they have standard items like desks, banks, chairs, rooms and pillows, tables etc. The Starbucks buildings have the logo from their company on it so the people will know what shop it is. Starbucks in the best known coffee company in the world and that makes it easy for them to get recognised.
Materials and waste.
Starbucks makes his coffee …show more content…
cups from environmentally friendly material. Because lots of people take the coffee outside the Starbucks store they have to make sure they don´t damage the environment. The waste has to be minimal because when they don´t do that, they can get trouble with the government about their waste. To make the coffee they need materials. To make the coffee they need to have a coffee machine and the ingredients.
Equipment including IT.
Starbucks needs equipment to run the company. The equipment they need are coffee machines, a water cooker, cash dispenser, computer software like the software which is used in the cash dispenser. They need a computer to check how much coffee they sold in a day/week/month/year. The IT makes it easier to keep an eye on your sales. The ingredients are equipment which has to be standard at Starbucks.
Planned maintenance and refurbishment.
All the buildings need every once in a while a maintenance. Buildings get old and the equipment will lose its power. Some material gets over date. Starbucks has to renew their products so they can keep ahead of the competition. A good working environment is good for the store and good for the workers. Refurbishment can help Starbucks to get new eco-friendlier or energy. During the maintenance they check if everything is still working properly. If something is defect or broken, they renew it and buy a new one. The maintenance happens many times in a year because as soon as something is broken and it affects the production of the coffee, they won’t be able to sell their coffee to the customers and make less money.
Emergency provision.
Every store of Starbucks has Health and Safety equipment. It is required in each store. Starbucks has to give their customers the feeling that they are safe in the building. if the people don’t feel safe in your building, they won’t come to your store. In the Starbucks stores you can find the standard required equipment like fire blankets, extinguishers, fire alarms and EHBO packages.
Insurance.
Starbucks needs insurance because it could happen that a building gets on fire and water damage, damage to equipment, insured against theft, damage insurance, fire insurance, water insurance and vandalism insurance. Starbucks wants to be prepared for everything so they won’t lose any money when bad things happen to their stores. If a car crashes into the Starbucks building, you have to be insured if you want to get any money back.
Security.
Security is important to every business in the world, including Starbucks. Starbucks has camera’s hanging in every shop to make sure no one will rob their stores or steal anything. The security in a store will give the customers a safer feeling when they enter Starbucks. They know that whenever they get in trouble, they have evidence of it. other security equipment they have are the alarms. When something is wrong they set the alarm off. However Starbucks doesn’t have sensor doors because the products they sell aren’t of that much worth.
Technological resources.
Intellectual property.
Starbucks has some licences on their products. The logo cannot be used by a other companies other than Starbucks itself. The name Starbucks cannot be used by other companies because as soon as somebody. the same goes for the Designs, Drawings, Texts, Music and Videos. You cannot use those things because you will have infringement of
property.
Accumulated experience and skills.
Every business needs experienced people because it will help the business grow more and more. In the stores of Starbucks the manager is almost every time the most experienced person. He helps new people to get them do their work in the correct way. However in the Starbucks stores it isn’t necessary to use lots of experienced people because it will only cost more money. They hire younger people because they get minimum salaries. There will always be some experienced and skilled people working in the stores of Starbucks.
Software licences.
Starbucks uses licences of software for their online store and pay money for it. it is the easier to do that instead of inventing new things. If you want to open a Starbucks store you have to pay for the licences to open a new Starbucks store for yourself.
Protection via patents and copyright.
People cannot use patents and copyright of Starbucks. If you want to use something from Starbucks, you have to pay money to them. If you use them without asking it could be possible that you get sued and close your business.