This is the story about a girl named Andrea Sachs who want to be a real journalist. For her wish, she opted to become an assistance of Miranda, a tough editor-in-chief of Runway fashion magazine. From there, she had to overcome all the challenges and the lure of the luxury life which are brought by this job.
Particularly, the film also mentioned impressively the organizational culture theory of Runway fashion magazine company.
II. Aspect of culture in Runway fashion magazine company via “Devil wears Prada”.
1. The basic, underlying assumptions
As the film shown, all decisions are made by Miranda, the editor-in-chief. Additionally, the employees even cannot make mistakes. Their ideas are also considered strictly by Miranda.
About the kind of people employed, the knowledge of the employees must be high in fashion. Moreover, they have to be passionate in fashion
One significant thing of this organization is that when the employees do something right, they won’t be promoted or complimented. However, when they make mistakes, they can be scolded or even dismissed.
2. Overt belief
Nigel, the art director of Runway said: “This is a place which product many excellent artists of the century. All their works, their creation is greater than the art because they lived for that” or the position as Miranda’s assistances is called “A million girls would kill for”. Anyone who work for this position for one year can apply for any newspaper office in New York.
All the above reasons prove that Runway fashion magazine company has a strong organizational culture thanks to legendary figures such as Miranda, De La Renta, etc.
3. Visible artefact
Runway is a fashion magazine. Therefore:
The office design and furniture are modern. The pictures and photos about Runway are presented in all over the walls in the company.
The employees have to be fashionable