Management Analysis
OUTLINE
Goals & Culture
Products & Services
Organizational Structure
Financial Statement
Business Performance
Goals & Culture
• Culture Dirt Bikes USA was founded by Carl Schmidt and Steven McFadden in the 1991 they saw that dirt bikes were becoming very popular in the United States as both sporting and racing motorcycles . Dirt Bike USA has a friendly family atmosphere ,encourage teamwork ,atention to detail and quality ,continual learning and innovation also they encourage ideas for improvement of products and services with these they can compete to other companies
Goals
They’re goal is to become no.1 in customization of dirt bike models for optimized racing and off-road recreational use.
Product and Services
• Dirt Bike company produces an off road racing type Motorcycle, The four models they produce are : the Enduro 250, the Enduro 550, the Moto 300 and the Moto 450. The two Enduros are endurance racers, while the Motos are for motocross racing. All four are very modern, with such technology as both kick and electric starters, steering stabilizers, and liquid cooling.
• Dirt Bike company sells their product using network of authorize dealer with branches that concentrated in the Western and Midwestern United States but a small percentage are also sold in Europe by a independent distributors
Product and Services
Product Advantages
Foreign Brand
Best Custom Available
Use Quality components all over the world
Customized Frame
Parts and Services
Parts
Manufactured in:
Rotax Engine
Austria
Tire
Dunlop
Shock Absorber
United States
Front wheel porks
United States
Exhaust Pipes
United States
Headlights
United States
Product and Services
Model
Type
Electrtic
& Kick
Starter
Steering
Stabilizers
Liquid
Cooling
Price
Enduro 250 Racer
$3250
Enduro 550 Racer
$7600
Moto 300
Motocross
$4295
Moto 450
Motocross
$8995
Organizational Structure
Department
43
Full time product designer 43
Engineering