DISNEY CASE STUDY 1 
Cirilos, John Paul (2012047556)
Concepcion, Ian Jasper (2012047557)
De Castro, Kurt Francis (2011035383)
Isip, Drixzen Carlo (2012047586)
Mercado, Adriel (2012047598)
Torio, Joey (2011035385)
3ISC
Submitted to:
Ms. Camille Sotto
Date:
10/29/14
DISNEY CASE STUDY
SUMMARY
Since its founding in 1923, The Walt Disney Company and its affiliated companies have remained faithful to their commitment to produce unparalleled entertainment experiences based on the rich legacy of quality creative content and exceptional storytelling. The company has five major segments: Studios, Consumer Products, Media Networks, Interactive Media and Theme Parks and Resorts. The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products.
The company's primary financial goals are to maximize earnings and cash flow, and to allocate capital toward growth initiatives that will drive long-term shareholder value.
Among its five segments, Theme Parks and Resorts is the largest organization and is the most interactive with customers, which over 118 million people visit the parks every year. As Glen Taylor mentioned, demand on system and on “cast members” (as all employees are called) is significant and that the pressure on reliability and availability is enormous. Technology would play a very significant role in articulating its vision in delivering commitment to provide ultimate entertainment experience based on creativity and exceptional storytelling.
Thus, ITIL best practice was adopted to increase efficiency, to reduce cost, and to establish a collaborative organization.
INSIGHTS:
Why should Disney adopts ITIL best practice?
Typically, ITIL is implemented to save money, gain competitive advantage, increase productivity or improve service quality. It is basically improving your efficiency and enhancing your capacity through
Concepcion, Ian Jasper (2012047557)
De Castro, Kurt Francis (2011035383)
Isip, Drixzen Carlo (2012047586)
Mercado, Adriel (2012047598)
Torio, Joey (2011035385)
3ISC
Submitted to:
Ms. Camille Sotto
Date:
10/29/14
DISNEY CASE STUDY
SUMMARY
Since its founding in 1923, The Walt Disney Company and its affiliated companies have remained faithful to their commitment to produce unparalleled entertainment experiences based on the rich legacy of quality creative content and exceptional storytelling. The company has five major segments: Studios, Consumer Products, Media Networks, Interactive Media and Theme Parks and Resorts. The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products.
The company's primary financial goals are to maximize earnings and cash flow, and to allocate capital toward growth initiatives that will drive long-term shareholder value.
Among its five segments, Theme Parks and Resorts is the largest organization and is the most interactive with customers, which over 118 million people visit the parks every year. As Glen Taylor mentioned, demand on system and on “cast members” (as all employees are called) is significant and that the pressure on reliability and availability is enormous. Technology would play a very significant role in articulating its vision in delivering commitment to provide ultimate entertainment experience based on creativity and exceptional storytelling.
Thus, ITIL best practice was adopted to increase efficiency, to reduce cost, and to establish a collaborative organization.
INSIGHTS:
Why should Disney adopts ITIL best practice?
Typically, ITIL is implemented to save money, gain competitive advantage, increase productivity or improve service quality. It is basically improving your efficiency and enhancing your capacity through