Donear Summer Internship
To understand the buying behaviour of retailers, consumers and wholesalers in 100% Cotton and Wrinkle Free Cotton fabric for Shirting, Suiting and Jacketing in Gujarat,
Maharastra and Andhra Pradesh. Also to build a strategy to increase the sale.
By
11DM-186
Name
Shah Chintan Ketankumar
June, 2012
1
To understand the buying behaviour of retailers, consumers and wholesalers in 100% Cotton and Wrinkle Free Cotton fabric for Shirting, Suiting and Jacketing in Gujarat,
Maharastra and Andhra Pradesh. Also to build a strategy to increase the sale.
By
11DM-186
Name
Shah Chintan Ketankumar
Under the guidance of
Shri Sanjay Srivastava
Senior Vice President Marketing and Advertising
Donear Industries Ltd.
Dr. Sanjeev Prashar
Professor Marketing,
Professor-in-charge, Post Graduate Diploma in Management (Dual Country Program)
IMT, Ghaziabad
June, 2012
2
Certificate of Approval
The following Summer Project Report titled "To understand the buying behavior of retailers, consumers and wholesalers in 100% Cotton and Wrinkle Free Cotton fabric for Shirting, Suiting and Jacketing in Gujarat, Maharastra and Andhra Pradesh. Also to build a strategy to increase the sale" is hereby approved as a certified study in management carried out and presented in a manner satisfactory to warrant its acceptance as a prerequisite for the award of Post-Graduate Diploma in
Management for which it has been submitted. It is understood that by this approval the undersigned do not necessarily endorse or approve any statement made, opinion expressed or conclusion drawn therein but approve the Summer Project Report only for the purpose it is submitted.
Summer Project Report Examination Committee for evaluation of Summer Project Report
Name
1. Faculty Examiner
Signature
_______________________
___________________
2. PG Summer Project Co-coordinator _______________________
___________________
3
Certificate from Summer
Maharastra and Andhra Pradesh. Also to build a strategy to increase the sale.
By
11DM-186
Name
Shah Chintan Ketankumar
June, 2012
1
To understand the buying behaviour of retailers, consumers and wholesalers in 100% Cotton and Wrinkle Free Cotton fabric for Shirting, Suiting and Jacketing in Gujarat,
Maharastra and Andhra Pradesh. Also to build a strategy to increase the sale.
By
11DM-186
Name
Shah Chintan Ketankumar
Under the guidance of
Shri Sanjay Srivastava
Senior Vice President Marketing and Advertising
Donear Industries Ltd.
Dr. Sanjeev Prashar
Professor Marketing,
Professor-in-charge, Post Graduate Diploma in Management (Dual Country Program)
IMT, Ghaziabad
June, 2012
2
Certificate of Approval
The following Summer Project Report titled "To understand the buying behavior of retailers, consumers and wholesalers in 100% Cotton and Wrinkle Free Cotton fabric for Shirting, Suiting and Jacketing in Gujarat, Maharastra and Andhra Pradesh. Also to build a strategy to increase the sale" is hereby approved as a certified study in management carried out and presented in a manner satisfactory to warrant its acceptance as a prerequisite for the award of Post-Graduate Diploma in
Management for which it has been submitted. It is understood that by this approval the undersigned do not necessarily endorse or approve any statement made, opinion expressed or conclusion drawn therein but approve the Summer Project Report only for the purpose it is submitted.
Summer Project Report Examination Committee for evaluation of Summer Project Report
Name
1. Faculty Examiner
Signature
_______________________
___________________
2. PG Summer Project Co-coordinator _______________________
___________________
3
Certificate from Summer