TASK 1: - Create a plan for the collection of primary and secondary data
Background:
1870 HSBC first opened an office in Saigon (now Ho Chi Minh City., Ho Chi Minh City). August 1995, a branch in Ho Chi Minh City are licensed and offers a full range of banking and financial services. HSBC opened second branch in Hanoi and established a representative office in Can Tho in 2005.
December 2009, HSBC opened bank with 100% foreign capital and became the first foreign bank subsidiary bank put into operation in Vietnam. The new bank called Bank Ltd. HSBC (Vietnam) of 100 % owned by Bank of Hong Kong and Shanghai. Bank Ltd. HSBC (Vietnam) is a bank with 100 % foreign capital and gives the first branches and transaction offices in operation in Vietnam. Currently, the network consists of a bank's head office, branch and five transaction offices in Ho Chi Minh City. Ho Chi Minh City, one branch, three transaction offices and savings banks in Hanoi, four branches in Binh Duong, Can Tho, Da Nang, Dong Nai and two representative offices in Hai Phong and Vung Tau .
Currently, HSBC is one of the largest foreign banks in Vietnam in terms of investment capital, network, product categories, the number of employees and customers.
With over 140 years of experience operating in Vietnam market, HSBC provides a full range of banking and financial services including: Personal Financial Services and Asset Management, Corporate Finance Services, Services global Finance, Foreign Exchange Services and capital Markets, Payment Services and cash Management, Payment Services and International trade Finance, and Securities Services. With a long history of activity as well as an understanding of the market in Vietnam, HSBC's commitment to bring the best service to customers.
Mission of Questionnaires:
Understand Customer Satisfaction about HSBC Bank Service in 2013 to develop